marketing Operations specialist (on-site cyber sigma, taguig)TSG Outsourcing

This is an on-site position at Ground Floor Shop 1 Robinsons Cyber Sigma, Lawton Avenue, Taguig City. 
 
IMPORTANT NOTE:
 
Copy and Paste the Link below in the browser to generate the application form:
https://forms.gle/c2EvEqrV214vkQFr9
 
Rate: $7/hr and earn up to PHP 70,000+/month
Schedule: Monday - Friday: 9:00 AM - 5:30 PM CST or EST
 
MARKETING OPERATIONS SPECIALIST (ON-SITE CYBER SIGMA, TAGUIG)
 
Mission: Design and run the end‐to‐end lead/lifecycle engine (definitions, scoring, routing, SLAs, feedback loops) so Sales receives sales‐ready, well‐routed pipeline and RevOps spends less time chasing hygiene in forecast calls.
 
Must Have Qualifications:
1-2 years MAP/CRM experience (e.g., HubSpot + Salesforce)
Lead Scoring/Routing (LeanData is a plus)
SDR ops
Strong process design & documentation; cross‐functional facilitation.
Responsibilities:
Own lifecycle stages, lead scoring & routing, MQL/SAL/SQL definitions and SLAs.
Build and maintain SLA scorecards and exception workflows (auto‐alerts to owners).
Partner with RevOps to align stages to forecast categories and ensure inbound signals support commit/best/pipeline calls.
Operationalize ICP/persona and buying‐committee coverage in MAP/CRM; ensure handoffs include required fields.
Run weekly lifecycle QA (duplicates, mismatches, missing fields); feed remediations to Data Quality Engineer.
Provide readouts to SDR/RVPs; drive continuous improvement with A/B tests on scoring/routing.
Immediate Impact (30/60/90):
30 days: Finalize shared lifecycle definitions (MQL/SAL/SQL), SLA policy, and SDR handoff SOP; document in Confluence/Notion; stand up weekly SLA scorecard and exception report.
60 days: Deploy lead scoring & routing v1 (MAP→CRM), SDR queue QA, and closed‐loop disposition taxonomy; publish funnel conversion baselines by segment.
90 days: Launch ICP + buying‐committee coverage framework tied to campaigns and opps; introduce campaign → opp influence checkpoints for cleaner attribution and forecast inputs.
Success Metrics:
SLA adherence (MQL→SAL, SAL→SQL), response time; reduction in misrouted/recycled leads.
Lift in MQL→SQL conversion; increase in opps with minimum buying‐committee roles attached.
Reduction in RevOps manual escalations related to inbound quality/hygiene.
Stakeholder CSAT (Sales/SDR leaders).
Addresses Pain Points:
Reduces manual policing of hygiene and noisy handoffs that inflate forecast meeting time.
Creates consistent definitions and SLAs, supporting an operating cadence with enforceable expectations.