technical marketing & data Automation specialist - freelance, remoteMagic

Technical Marketing & Data Automation Specialist - Freelance, RemoteDepartment: Support & LeadershipEmployment Type: Full TimeLocation: PhilippinesReporting To: Client via MagicCompensation: $7.00 / hourDescriptionAbout the ClientOur client is a U.S.-based real estate and luxury marketing collective supporting multi-family real estate and related brands through social, digital, and content-driven campaigns. They operate a performance-minded PPC/Search team and partner closely with leadership to drive data-informed growth. The team emphasizes structured workflows, cross-platform reporting, and high-quality data to power decision-making.Why does this role exist?
This role exists to own complex Google Tag Manager (GTM) event tracking, streamline data scraping, and automate repetitive data workflows that currently slow down the PPC/Search team and the CEO. The objective is to deliver accurate, reliable tracking and clean, structured data outputs so the team can move faster and make sharper, data-driven decisions. By centralizing technical marketing and automation, this hire will increase accuracy, reduce manual effort, and improve reporting across platforms.The Impact you'll makeGTM and Analytics Implementation
Build, deploy, and maintain custom GTM tags, triggers, and variables for advanced event tracking
Configure GA4 events/conversions and ensure correct data layer usage
QA and debug with GTM Preview/Tag Assistant; document implementations and change logs
Data Scraping and Structuring
Scrape data from social media and targeted online sources per SOPs and client needs
Clean, normalize, de-duplicate, and format datasets into company templates
Maintain scraping schedules/tools and ensure compliant, reliable collection
AI-Powered Automations and Data Extraction
Use Pattern, ChatGPT, Gemini, and internal scrapers to automate email/onsite data extraction into Google Sheets
Build repeatable workflows that reduce manual copy/paste and transform data at scale
Create light scripts (e.g., JavaScript/Apps Script) to expedite ETL-type tasks
CRM and Platform Integrations
Support integrations between GA4, CRMs, ad platforms, and spreadsheets
Configure webhooks/API, no-code automation, or Apps Script to move data between systems
Monitor pipelines, troubleshoot discrepancies, and maintain data integrity
Reporting, Collaboration, and Process Optimization
Assist the CEO with data formatting, spreadsheet optimization, and dashboard improvements
Partner with the PPC/Search team to prioritize tracking requests and automation backlogs
Document SOPs, communicate updates via Slack/Email, and complete a client assessment if provided
Skills, Knowledge and ExpertiseRequired:
Proven, hands-on GTM expertise building custom tags, triggers, and variables (moderate to strong; not entry-level)
Working knowledge of JavaScript and HTML for tagging and light scripting
Demonstrated experience with data scraping, cleaning, and structuring into templates
Proficiency with Google Sheets (formulas, lookups, data organization) and comfort with GA4/CRM/ad platform integrations
Full-time availability Monday-Friday, 9 AM-5 PM EST
WFH Set-Up:
Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
Internet speed of at least 40MBPS
Headset with an extended mic that has noise cancellation and a webcam
Back-up computer and internet connection
Quiet, dedicated workspace at home
Your Superpowers:
Technical: GTM/GA4, data layers, regex, DOM events; Google Sheets power user; familiarity with webhooks/APIs; comfort with AI tools (Pattern, ChatGPT, Gemini) and internal scrapers; light JavaScript/Apps Script
Operational: Strong QA mindset, documentation-first, able to follow and improve SOPs, excellent task prioritization
Collaborative: Clear communicator, responsive in Slack/Email, comfortable partnering with PPC and executive stakeholders
Problem-solving: Resourceful, automation-minded, and driven to reduce repetitive work with scalable workflows
You should apply if...
You love building clean, dependable tracking and turning messy data into decision-ready outputs
You're energized by automating repetitive tasks and improving processes step by step
You can balance speed with accuracy, follow structured SOPs, and communicate clearly with marketers and leadership
You're curious, proactive, and comfortable working in a technical marketing role rather than a traditional EA position
What to expect...Work Setup:
Remote position
Must have a reliable internet connection and a quiet workspace
Required to provide own computer with Intel Core i5 or something similar or higher operating system
Working Hours:
40 hours per week
Monday to Friday, 9 AM-5 PM Eastern Time
Compensation:
$7 per hour
No benefits package included
Benefits
Magic

Taguig City, Metro Manila
US$7.00 per hour
Contract
Full-time