Social Media and customer experience managerThe Everyday

We are looking for someone who is excited by the opportunity to take the reins and strategically scale our paid social media portfolio (e.g. Facebook, Instagram, Snapchat, TikTok, etc). You will be a thought leader in the social media space and customer experience and work cross-functionally with a group of subject-matter experts to drive business growth. You will need to think big, use data to guide your work, and be comfortable with challenging conventions.
If you enjoy delivering novel marketing strategies, thrive in fast-paced, entrepreneurial environments, and are eager to ideate, execute, and optimize the campaigns that will bring Everyday to the next level, then, we want to hear from you!
Six Month Expectations
Define, refine, and execute the paid social acquisition and retention strategy for Facebook, Instagram, and other key paid social channels
Develop hypotheses on when to leverage paid social media channels, build a testing roadmap to prove (or disprove) ideas
Lead weekly and monthly paid social media reporting with the purpose of sharing best practices and driving enhanced creative outcomes across the organization
Effectively manage the budget to business goals and financial targets
Assess, refine, and execute a comprehensive content strategy for the brand's owned social channels, along with measurable channel-by-channel goal setting
Oversee a holistic content calendar and budget for all owned social channels and define necessary cross-functional communication practices
Respond and create solutions to improve customer experience
Effective management and development of social media coordinator
Twelve+ Month Expectations
Establish The Everyday as a leader in social media; keep the brand at the forefront of what's innovative in social media by actively testing 2-3 new platforms within a year
Create the playbook for how to invest in and evaluate performance across paid social (e.g. CAC, in-platform CPA, ROAS, etc)
Qualifications
BS and/or MS in Business, Marketing, or similar field
2+ years of relevant social media and direct-response marketing experience, ideally for a product-focused digital business (e-commerce or direct-to-consumer businesses preferred) or at an agency/marketing service provider
Prior experience in a start-up or similar environment
Proficiency working in-platform across Facebook, Instagram and TikTok
Knowledge of social media, performance marketing, and industry best practices
You're a team player who can work both independently and collaboratively
You are a great storyteller and communicator who can build relationships with a diverse set of stakeholders
You're just as comfortable powering through Excel models as you are whipping up white papers or creative presentations
Highly analytical, solutions-oriented, with a strong attention to detail and ability to work efficiently, prioritize, and manage multiple projects under tight deadlines
Possess enthusiasm, creativity, an entrepreneurial spirit, and a growth-mindset
Flexitime
Employee Discounts
Work from Home
Entry Level / Junior, Apprentice Media and Creatives Lifestyle 1 opening Bachelor's degree graduate
The Everyday's quest is to design everyday essentials for you that will be used to the mostest. Increasing practicality and reducing the urge to buy more of the same things. We want to be your last.The process of creation is thinking about what is the most essential and how it will function in our everyday lives.We design with sustainability in mind, and want it to feel effortless and uncomplicated.
Kalibrr

Makati City, Metro Manila
Permanent
Full-time