Developing strategies. Create data-driven Google Ads strategies tailored to the target audience and aligned with business goals. Strategic planning should incorporate SEO, paid media, creative testing, and innovation to maximize reach.
Analyzing metrics. Use analytics tools such as Google Analytics, shopify, third-party attribution tools (tripplewhale, northbeam, etc.) to track campaign performance, identify trends, and optimize strategies. This analysis also includes monitoring metrics like engagement rates, website traffic, and conversions.
Manage day-to-day execution of campaigns across multiple accounts - including budgeting, pacing, targeting, and A/B testing of ad creatives and landing pages.
Collaborating. Work closely with the marketing and creative teams to execute cohesive campaigns that reflect the company's vision.
Innovation. Stay ahead of trends in the PPC space, test new betas and strategies, and bring proactive ideas to the table to keep clients ahead of the competition.
Client-Facing Communication. Clearly communicate results, insights, and strategy updates to internal and external stakeholders.
Designing content. Collaborate with graphic design and content creation teams to produce high-quality digital content that aligns with user experience goals.
Monitoring market trends. Stay updated on digital marketing trends and tools to ensure strategies remain innovative and competitive in the ever-evolving digital landscape.
Landing Page Feedback. Work with designers and CRO specialists to ensure landing pages are optimized for paid traffic.
Requirements🤝 You're Perfect If You Have
Education. A Bachelor's degree in digital marketing, communication, computer science, or a related field is required. Advanced certifications in SEO, SEM, Google Ads or analytics tools are advantageous.
Exceptional verbal and written English skills.
Experience. 3-5 years of hands-on experience managing Google Ads campaigns, ideally in an eCommerce or direct-response environment.
Tech Stack Knowledge. Proficiency in Google Ads, Google Analytics, Looker Studio, Shopify, and third-party attribution tools (Triple Whale, Northbeam, etc.).
Analytical Mindset. Strong data skills - ability to draw insights from numbers and act on them quickly.
Creative Thinking. A keen eye for what makes a winning ad creative and landing page, with the ability to test and optimize effectively.
Communication skills. Exceptional written and verbal communication skills to collaborate effectively with stakeholders, cross-functional teams, and external partners.
Self-Starter. Thrives in a remote setting with autonomy, accountability, and high attention to detail.
Project management. Ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet tight deadlines.
Adaptability. Flexibility to adjust strategies based on analytics, industry trends, and evolving customer needs.
Creative mindset. Strong problem-solving skills and creativity to design impactful digital campaigns that resonate with target audiences.
Benefits🚀What's in it for you:
Fully Remote Work: Enjoy the flexibility to work from anywhere.
Impactful Voice: Be a key player in shaping media strategies and driving client success.
Growth Opportunities: Advance your career quickly in a dynamic and fast-paced environment.
Continuous Learning: Access to the latest courses, certifications, and learning opportunities. We support your professional growth.
Competitive Compensation: Earn competitive pay with performance-based bonuses.
Vibrant Culture: Join a team of ambitious professionals in a supportive, collaborative environment.
Client Impact: Work with high-profile clients, delivering significant business impact through innovative media strategies.
Our Interview Process1. Click Apply and submit your CV2. Fill in a short survey3. 1-on-1 video interview with HR4. You will be asked to complete a short test task.5. 1-on-1 video interview with Hiring Manager
LDX Digital
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Permanent
Full-time
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LDX Digital
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