Plan, launch, manage, and optimize Google Ads campaigns across Search, Display, YouTube, and Performance Max for clients
Conduct keyword research, audience targeting, and competitor analysis to identify opportunities for campaign improvement.
Optimize ad performance and budgets & monitor performance metrics (CPC, CPA, ROAS, CTR, CVR) and deliver actionable insights.
Collaborate with creative and analytics teams to test ad variations and improve performance.
Manage ad budgets efficiently to maximize ROI and achieve client KPIs.
Develop and present clear performance reports with optimization recommendations.
Stay up-to-date with Google Ads trends, attribution changes, and AI-driven optimization tools.
Provide detailed reporting and analysis & develop reporting systems and processes
Provide strategic guidance on Google Ads initiatives
Requirements
2+ years of hands-on experience managing Google Ads campaigns (Search, Display, YouTube, or Performance Max), ideally for commerce, software
Proven track record of achieving strong ROAS and scaling paid media for eCommerce, SaaS, or info product clients.
Strong understanding of conversion tracking, Google Analytics (GA4), Tag Manager, and attribution models.
Excellent analytical skills and ability to translate data into actionable strategies.
Familiarity with AI-based ad optimization tools (e.g., Optmyzr, Madgicx, or similar).
Detail-oriented, proactive, and results-driven with strong communication skills.
Bonus: strong ability to build systems and develop future Google media buying departmentLead the Google Ads department
Preferred Qualifications
Google Ads Certification(s).
Experience with Shopify, ClickFunnels, or HubSpot integration.
Familiarity with creative testing, CRO, and landing page optimization.
Agency background or experience managing multiple accounts simultaneously.
Benefits
Work from Anywhere
Competitive Salary
Flexible Hours
Paired Recruiting
Other Info
Permanent
Full-time
Submit profile
Paired Recruiting
About the company


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