digitial Marketing specialist (remote)Blys

Exciting opportunity for a dynamic Digital Marketing Specialist to join a fast-paced and rapidly growing startup creating the future of wellness in Australia and beyond.
One of Australia's fastest growing and most exciting startups 🚀
Mission-led company with tens of thousands of customers 🙌
Be part of a world-class team building a global wellness brand 🌏
Full-time / Remote / Starting ASAP!
About Us
Imagine a world where you could get the best services and products in wellness delivered to you with the tap of a button. That's what we're building at Blys.
We are on a mission to improve the quality of life and overall happiness for people around the world by providing easy access to wellness and self-care. We bring the best practitioners to tens of thousands of customers, by seamlessly connecting them to qualified and independent professionals in wellness, fitness and beauty.
This also means empowering practitioners to create flexible, safe and reliable income opportunities for themselves who earn millions of dollars every year through our platform.
With over 15,000 5-star ratings and a community of 100,000 customers, Blys is the #1 on-demand booking platform for wellness services in Australia and New Zealand.
We've achieved amazing things and had incredible growth to date, but we're only starting. We are now searching for an outstanding Digital Marketing Specialist to help us take Blys to the next level as we continue to build out the platform and expand.
With alumni from Freelancer, eBay, Canva, Booking.com and The Iconic, you'll be surrounded by a driven and experienced team of product, marketing and engineering talent, and help execute an ambitious roadmap and growth targets.
We're young, rapidly growing with a great culture and opportunity to grow.
About The Role
We are looking for a Digital Marketing Specialist to play an important role in our Growth team to assist in growing our business via strategic performance marketing initiatives.
Launch, manage and optimise Google campaigns across search, display and YouTube
Facebook Ads experience managing and scaling Facebook accounts. You will fully understand Facebook Paid Media Buying, Pixel Implementation, Business Manager & Campaign Setup.
Ad Creative: Ability to identify new ad ideas and storyboard video ads as well as coordinate visual content, copy and oversee the production of these assets.
Perform daily optimisation tasks for paid Google, Bing and Facebook campaigns, which includes but not limited to creating new campaigns, keyword research and expansion, bid optimisations, budget management, audience segment optimisation, and ad copy optimisation.
Regularly conduct and record conversion optimisation tests (A/B, split testing, etc) and learnings each month to continually improve SEM, SEO and landing page performance
Use data and analytics (sales, performance, Google Analytics etc) to effectively determine opportunities for growth and conversion rate optimisation to achieve maximum ROAS
Work with the Growth Lead to optimise the website's on-page SEO and Conversion efforts, which includes but not limited to optimising existing landing pages, reviewing internal links, creating unique and data-driven content angles and monitoring keyword ranks
Provide advice on optimising backlinks, running outreach campaigns and on other off-page SEO efforts
Experience in analysing attribution models across multiple channels
Goals and Reporting: You understand ROAS and revenue growth goals, and have the ability to effectively set targets and work towards achieving them, reporting back to the Growth Lead regularly on how we're tracking.
Requirements
You will have relevant experience in a similar digital marketing role with a desire to learn and grow in this space
Previous experience in running Google Adwords & Bing Ads campaigns and familiarity with Google Analytics
An understanding of SEM, SEO and Conversion Rate Optimisation principles
You will be highly organised with the ability to plan and schedule your work
Extremely Productive: You plan and track your time, and always work from a to do list. You are analytical and results driven.
Posses excellent communication & time management skills coupled with high attention to detail
Enjoy working as part of a team and also be able to work independently
Comfortable working in a fast paced results-driven environment
You will have an inquisitive mind (critical thinking skills) and will always look for ways to do things better and more efficiently based on data and insights.
Hiring process & next steps
If this gets you excited, we want to hear from you!
Apply now with your resume and cover letter. (No recruiters please)
Our hiring process is: * Review of your application
Initial call (via Zoom, -30min)
Task challenge (via email, -2 hours)
Final call (via Zoom, -1 hour)
Offer
Formalise with a permanent full-time contract and welcome you to Blys!
Benefits
Why you should join Blys
Fast-growing and exciting start-up with excellent growth opportunities
Mission-led company - we want to change the world!
World-class team - be part of a young and dynamic team of A+ players
Rewarding work - interesting & challenging problems to solve
Fun & open culture - we love having fun, learning new things and helping each other excel
Positive company outlook - well-funded, profitable and growing fast
Significant influence on company direction and performance - working closely with an experienced founding team
Competitive remuneration package
Flexible location - remote / work from home
Balanced and flexible work hours
Fun team events including annual company trips
A chance to make a real IMPACT on 100,000+ actual customers - your work will change lives!
Blys

Metro Manila
Permanent
Full-time