vp MarketingPilmico Foods Corporation
Workplace: MetroManila, Manila, Taguig
Salary: Agreement
Work form: Full time
Posting Date: 24/01/2026
Deadline: 12/03/2022
Company Description
Pilmico Foods Corporation is the integrated agribusiness and food company of Aboitiz Equity Ventures Inc. (AEV). Composed of four divisions: Flour, Feeds & Animal Health, Farms, and Trading, we are well positioned at the beginning of the value chain. True to our brand promise of being Partners for Growth, we nurture our business and communities by providing business solutions and building partnerships for growth.
We operate in the Philippines nationwide and have a growing international presence in the following ASEAN countries: Vietnam, Thailand, Indonesia, Malaysia, Myanmar and Hong Kong.
Investing in talent and upholding Aboitiz values of Integrity, Teamwork, Innovation, and Responsibility are key drivers to sustaining the growth of our business.
Here at Pilmico, we value each talent for the unique contribution they bring to the organization. We recognize that today's global workforce is made up of diverse individuals with different skills, abilities and aspirations that enable them to achieve superior results; as such, we select our partners based on these attributes that are not typically found in someone's resume.
We are advocates of self-development and believe that people's success lies in their passion to learn something new and different every day. This is why our hiring philosophy is to open up and give equal opportunity to any talent regardless of where they are today in pursuit of education.
Job Description
The VP Marketing is a strategic, data-driven leader, who will lead and drive new customer acquisition efforts with an aim towards rapid growth. He will be responsible for shaping our customer acquisition strategy alongside retention, someone who is entrepreneurial and strategic, with a track record of delivering ROI especially for emerging e-commerce and digital brands. He is an entrepreneurial self-starter that is passionate about problem-solving and creating unique customer journeys while having a keen sense of brand. This role will report to the F&N Country Director.
DUTIES AND RESPONSIBILITIES:
Develop and deliver marketing strategy, plans and campaigns to achieve business goals.
Lead digital marketing efforts, ensuring consistent and optimized experience across the consumer purchase journey.
Direct marketing measurement, analytics and reporting efforts across digital touchpoints, collaborating with IT, Data and Analytics and business stakeholders.
Oversee marketing management process / workflow and approval processes with internal clients and stakeholders.
Identify, design, create, and execute market leading strategic and tactical marketing plans, promotional plans, campaigns and launch plans that:
Communicate compelling value propositions
Engage, educate and retain members
Drive and support business goals
Provide perspective, thought leadership, guidance, and professional expertise to, and drive insights for members while ensuring a deep understanding of business goals, objectives and metrics
Lead, develop and support initiatives, messages, and activities to articulate and promote brand value and promise across the company
Conduct market analysis to identify challenges and opportunities for growth
Measure marketing plan and campaign performance through marketing databases and systems to ensure return on investment and best use of organizational resources
Direct digital marketing strategies and optimization efforts.
Collaborate with internal business units / clients
Oversee marketing project management process and approvals of all campaigns and projects.
Lead and support the development of special projects as needed.
Manage cross-functional workflows and project execution across teams, including technology, analytics, merchandising, and creative teams
Qualifications
EDUCATIONAL REQUIREMENT:
Bachelor's degree in marketing, communications, or in related field
Proven at least 5 years work experience as a or other senior role
Proven at least 5 years experience in growth marketing or customer acquisition managing a business across a variety of channels at early-stage B2C brands
Experience in managing customer acquisition for an eCommerce company, preferred
COMPETENCIES:
Strong strategic thinking, analytical, innovation, decision making, program and project management, and problem-solving skills
Ability to identify, create and implement marketing and promotion plans in a strategic manager, working on budget and time deadlines and reporting on metrics
Excellent communication, interpersonal and presentation skills with strong attention to detail
Broad and deep knowledge of marketing promotion methods, best practices, and marketing leading techniques
Prior managerial experience
Team player and highly collaborative
Self-motivated, energetic, and able to thrive in a fast-paced, results and deadline-driven environment
Pilmico Foods Corporation
Pilmico Foods Corporation is the integrated agribusiness and food company of Aboitiz Equity Ventures Inc. (AEV). Composed of four divisions: Flour, Feeds & Animal Health, Farms, and Trading, we are well positioned at the beginning of the value chain. True to our brand promise of being Partners for Growth, we nurture our business and communities by providing business solutions and building partnerships for growth.
We operate in the Philippines nationwide and have a growing international presence in the following ASEAN countries: Vietnam, Thailand, Indonesia, Malaysia, Myanmar and Hong Kong.
Investing in talent and upholding Aboitiz values of Integrity, Teamwork, Innovation, and Responsibility are key drivers to sustaining the growth of our business.
Here at Pilmico, we value each talent for the unique contribution they bring to the organization. We recognize that today's global workforce is made up of diverse individuals with different skills, abilities and aspirations that enable them to achieve superior results; as such, we select our partners based on these attributes that are not typically found in someone's resume.
We are advocates of self-development and believe that people's success lies in their passion to learn something new and different every day. This is why our hiring philosophy is to open up and give equal opportunity to any talent regardless of where they are today in pursuit of education.
Job Description
The VP Marketing is a strategic, data-driven leader, who will lead and drive new customer acquisition efforts with an aim towards rapid growth. He will be responsible for shaping our customer acquisition strategy alongside retention, someone who is entrepreneurial and strategic, with a track record of delivering ROI especially for emerging e-commerce and digital brands. He is an entrepreneurial self-starter that is passionate about problem-solving and creating unique customer journeys while having a keen sense of brand. This role will report to the F&N Country Director.
DUTIES AND RESPONSIBILITIES:
Develop and deliver marketing strategy, plans and campaigns to achieve business goals.
Lead digital marketing efforts, ensuring consistent and optimized experience across the consumer purchase journey.
Direct marketing measurement, analytics and reporting efforts across digital touchpoints, collaborating with IT, Data and Analytics and business stakeholders.
Oversee marketing management process / workflow and approval processes with internal clients and stakeholders.
Identify, design, create, and execute market leading strategic and tactical marketing plans, promotional plans, campaigns and launch plans that:
Communicate compelling value propositions
Engage, educate and retain members
Drive and support business goals
Provide perspective, thought leadership, guidance, and professional expertise to, and drive insights for members while ensuring a deep understanding of business goals, objectives and metrics
Lead, develop and support initiatives, messages, and activities to articulate and promote brand value and promise across the company
Conduct market analysis to identify challenges and opportunities for growth
Measure marketing plan and campaign performance through marketing databases and systems to ensure return on investment and best use of organizational resources
Direct digital marketing strategies and optimization efforts.
Collaborate with internal business units / clients
Oversee marketing project management process and approvals of all campaigns and projects.
Lead and support the development of special projects as needed.
Manage cross-functional workflows and project execution across teams, including technology, analytics, merchandising, and creative teams
Qualifications
EDUCATIONAL REQUIREMENT:
Bachelor's degree in marketing, communications, or in related field
Proven at least 5 years work experience as a or other senior role
Proven at least 5 years experience in growth marketing or customer acquisition managing a business across a variety of channels at early-stage B2C brands
Experience in managing customer acquisition for an eCommerce company, preferred
COMPETENCIES:
Strong strategic thinking, analytical, innovation, decision making, program and project management, and problem-solving skills
Ability to identify, create and implement marketing and promotion plans in a strategic manager, working on budget and time deadlines and reporting on metrics
Excellent communication, interpersonal and presentation skills with strong attention to detail
Broad and deep knowledge of marketing promotion methods, best practices, and marketing leading techniques
Prior managerial experience
Team player and highly collaborative
Self-motivated, energetic, and able to thrive in a fast-paced, results and deadline-driven environment
Pilmico Foods Corporation
Other Info
Taguig City, Metro Manila
Permanent
Full-time
Permanent
Full-time
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Pilmico Foods Corporation
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Pilmico Foods Corporation jobs
Taguig, Metro Manila
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