seo/sem specialist - Part timeYourVirtualPeople, Inc.

Description
This role is part-time for 40 to 80 hours in a month
Requirements:
• Degree in marketing or similar
• 4 to 6 years' experience
• Self-motivated
• Strong written and verbal communication skills
• Proven experience in implementation and planning of a digital campaign including knowledge of principles of PPC, SEO and CRO
• Experience running Google Adwords and Facebook PPC campaigns
• Understanding of email marketing principles and ability to implement
• Ability to manage social media presence in conjunction with a content marketing strategy
• Possess creative skills for contributing new and innovative ideas
• Must be detail and deadline oriented with analytical skills
Marketing Responsibilities:
• Manage the day to day implementation of our digital marketing strategy including:
• Creating and posting social media contents and blogs
• PPC (Adwords and Facebook)
• Email marketing
• Site management and split testing
• Monitor and manage marketing performance against key performance indicators
SEO Responsibilities
• Targeted keyword research and selection
• Conduct competitive site analysis
• Perform technical SEO audits and analysis
• Identify, recommend and implement SEO improvements/fixes such as website architecture, content, linking, meta data and off-page optimisation
• Review key metrics to determine effectiveness of SEO strategy
• Assist with content distribution and promotion in other digital marketing channels: video portals, social media, blogs and more
• Utilization of Google and Bing Webmaster Tools, Google Analytics and other tools
• Monitor, track and report on SEO performance, trends & issues
Requirements
Minimum education level: Bachelor ́s Degree
Years of experience: 5
Language(s): English
Availability for travel: No
Availability for change of residence: No

Pampanga, Central Luzon ·  Today, 01:48 PM
Work type
Home Based