music Marketing specialistABS-CBN

RESPONSIBILITIES 1. Creates effective release strategies, marketing timeline and tactics of the singles and albums to target market and specific territorial markets. 2. Implements music marketing plans from pre-release until during release wee RESPONSIBILITIES 1. Creates effective release strategies, marketing timeline and tactics of the singles and albums to target market and specific territorial markets. 2. Implements music marketing plans from pre-release until during release week for the labels and artists. Secures artist promo schedules, coordinate artist availability and update artist growth 3. Manages audio and video release schedule documentation for both local and international releases. 4. Aligns publicity promotional campaign for the artist guestings (i.e., TV, radio, digital shows and events). 5. Responsible for project P&L, budgeting, compliance controls of the music marketing department. 6. Builds relationships internally and externally to drive opportunity for the label and the artists. 7. Identifies visual directions and type of assets needed for the marketing execution. a. Ensures creative visual output delivered by the department is of the highest standard and quality. b. Collect, organize, and circulate all artist assets including photos, artwork, logos, music, bio, teasers, etc. c. Creates and updates all artist marketing decks, marketing timelines, and other project-related documents. 8. Maximizes the potential of our catalogue via marketing activities. 9. Initiates and coordinate the design and manufacturing of promo and merch items such as posters, stickers, shirts, hoodies, etc. 10. Assists with administrative and day to day duties including calls, managing calendars, scheduling 11. Communicates marketing drivers and pitch information for upcoming releases to digital streaming partners (e.g., Spotify, Apple Music, iTunes, YouTube, Amazon, TikTok). 12. Distributes marketing agendas and record meeting minutes to circulate afterward. 13. Utilizes analytics tools to generate weekly reports on platforms such as Believe Backstage, Spotify for Artists, YouTube analytics, Social Media analytics etc. 14. Works with all internal departments and artists to effectively and creatively plan and execute compelling marketing and digital campaigns around Star Music, Star Pop, DNA Music and other sub-labels releases. 15. Keeps oneself updated in order to be competitive in the market. 16. Performs other tasks may be assigned from time to time. REQUIREMENTS Knowledgeable about music and trends. Knowledgeable in preparing a tailor fit marketing and promotional campaigns Knowledgeable on the functions of the different music digital streaming and social media platforms Has at least 3 years of marketing or advertising experience Articulate, strong communicator both in writing and verbally. Preference will be given to candidates who APPLY ONLINE.
Monster

Philippines
Permanent
Full-time