Marketing Director - ufs seasaUnilever

JOB TITLE: Marketing Director - UFS SEASA
LOCATION: Philippines, Indonesia or Thailand
BUSINESS CONTEXT
Unilever Food Solutions (UFS) is the €2bn foodservice division of Unilever. It leads the dynamic Food Service market across its categories and has ambitious growth objectives, marketing a range of professional food products and services to operators across 22 Multi Country Organizations (MCOs) in 67 countries.
We carry a portfolio of strong international and local brands including Knorr Professional, Hellmann's, The Vegetarian Butcher, Bango, Royco and Lady's Choice.
MAIN PURPOSE OF THE JOB
As the Marketing Director, you will define and drive the marketing growth agenda of UFS in SEASA, a dynamic and high-growth region with some of the most vibrant cuisines globally. SEASA includes the following countries: Indonesia, Philippines, Thailand, Malaysia, Singapore, Vietnam, Cambodia, Laos and Pakistan.
There are four critical elements of the role:
Brand, Portfolio & Innovation
Digital Transformation & Operator Experience (CX)
Integrated Business Plans
Agile Culture and Team leadership
MAIN ACCOUNTABILITIES
Brand, Portfolio & Innovation:
Leads mid-to-long term portfolio strategy and mix development, with clear focus on Core and Future Core including Plant-Based
Ensures game-changing and insight-led innovations and core campaigns are brought to life to drive business growth, increase penetration, and market leadership
Walks the talk on brand purpose
Ensures profitable, robust funnel sufficiency to fuel growth
Digital Transformation & Operator Experience (CX):
Works closely with global and local data, tech, and CD teams to drive end-to-end digital transformation in the region
Defines the CX strategy and prioritization, then mobilizes the functions to build the right data structures, system integrations, and processes to unlock superior CX
Uses data and insight to define the growth strategy & plan with financial targets and clearly defined JTBD across operator groups
Ensures that marketing is the "diner, operator, shopper, customer, competitor" insight expert together with CMI for trends, competitor landscape and insights.
Continuously upskills in the team in digital, to be able to create exceptional omni-channel customer experiences that drive engagement and conversion
Integrated Business Plans:
Clear prioritization and resourcing for strategic priorities -- including Brand building, product innovation, CX innovation, customer lifecycles and omni-channel trade planning & execution
Leads a team to strong integrated online & offline execution, monitoring and optimization of plans
Ensures integrated annual plans that deliver on growth and financial ambitions
Strong monitoring of results, with continuous (re)prioritization and choices (START, STOP, PIVOT) for all initiatives
Works with PR, media, and activation agencies to land impactful communication
Team Leadership:
Coaches, develops and motivates a team of 30+ category, digital, and trade marketers across the region to higher performance
Change management: Develops a culture of customer-centricity, with data and insight as the foundation for successful marketing strategy and execution
Strategically influences multi-functional teams to land aligned plans
Coaches and develops the team to drive actions with clarity, speed and agility
Talent development and succession planning
Partners the Managing Directors of each market to achieve sustained, long-term and profitable growth
KEY REQUIREMENTS:
Passion for shaping the future of food
Curious and results driven
15+ years experience across marketing disciplines: Brand Management, Product innovation, Activation (including Digital demand generation, precision marketing, CRM), PR and events
Ideally with regional or global experience
Passion for building a high-performing marketing team and nurturing talent
Strong change management and stakeholder influencing skills in a complex and matrix organization - able to effectively communicate with customers, cross-functional teams, leadership teams, local and regional/ global teams
Willing to travel 25% of time - across the local market to meet with customers
TO APPLY
Please apply online by clicking on the "Apply" button. Your application will be reviewed against our requirements. Should you not meet our immediate requirements, your profile will be registered in our talent pool system and we will match your profile to suitable future vacancies.
You will be able to access your status update through the candidate tracking link.
Thank you for your interest and application.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their 'Whole Self' to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
Unilever

Taguig City, Metro Manila
Permanent
Full-time