junior marketing automation specialist job at fujitsu - weserv systems International inc. in national capital region | workbankFujitsu - Weserv Systems International Inc.

Role Purpose
The Junior Marketing Automation (MA) Specialist role is pivotal in Fujitsu's transformation to becoming a data-led, digital-first Marketing function. The role holder will support regional marketing team, with responsibilities that span our entire MarTech and MA program, including planning, design, execution, and analysis.
International in scope, this role will involve working with a mix of internal and external stakeholders across multiple countries and regions globally, driving increased adoption and success of our MarTech & MA program.
What You'll Do
Manage marketing automation processes & activities across our chosen MA platform to improve return on investment (RoI). This will include campaign, email and landing page creation, program setup, lead scoring, lead management, data segmentation and reporting
Using MA as a core platform, working across Marketing to optimize digital marketing practices including forms, web & social media integrations etc.
What we're looking for
Educated to a degree level or equivalent
Excellent command of English
Experience of programme/project management
Proven experience of using Marketing Automation platforms (e.g. Marketo or Pardot) to setup and execute email campaigns / nurture programs
Experience of using webinar technologies (e.g. GoToWebinar or ON24) to run cross-regional webinars
Strong aptitude for attention to detail / operational processes
Holds a strong interest in customer experience and understand Marketing business strategy
Strong leadership and relationship management capabilities
Good to Have
Knowledge of Salesforce.com use or administration is desirable
Familiarity with additional web analytics tools such as Google Analytics
Effective time-management skills when under pressure and dealing with a multitude of varying stakeholders
Workbank

Metro Manila
Permanent
Full-time