brand Marketing Assistant (bgc)Monde Nissin Corporation

KEY QUALIFICATIONS Education : Graduate of AB Communication Arts, Journalism, Marketing, Advertising or equivalent Experience : With at least with 1 year of extensive work experience in Brand Marketing inany FMCG or food company with in-depth experie KEY QUALIFICATIONS Education : Graduate of AB Communication Arts, Journalism, Marketing, Advertising or equivalent Experience : With at least with 1 year of extensive work experience in Brand Marketing inany FMCG or food company with in-depth experience in handling BrandMarketing and New Product Innovation Competency Skills: On Human Relations Possesses a well-rounded, pleasant personality Has the ability to interact with multiple teams With effective communication and coordination skills Mental Effort Creative mindset Highly organized when it comes to data and internal processes attentive to details Must have both business and consumer orientation - will be highly involved on data gathering and analysis, research and forecasting activities Highly analytical and able to identify issues, determine alternative courses of action and chart the best course of action. On Social Effort Works effectively in team values teamwork/collaboration to achieve common goal/s Always maintains/promotes social, ethical and organizational norms when conducting internal and external business activities On Physical Effort Able to maintain stable performance despite work pressures and/or oppositions Proactive, team player and can work in a fast-paced environment flexible Job Summary : The Brand Assistant is responsible for assisting the Brand Supervisor in driving the Fresh Dressed Chicken and Eggs such as but not limited to Consumer Insighting and Market Research, Marketing Strategy Development and Executions, Brand Communication Channel Management, New Product Development, Innovation or Brand/ Product/ Portfolio Expansion. She will likewise assist in handling all Below the Line/Trade/ Sales In-store Promotions, Events, and In-Store Merchandising. She will help out in the preparation of marketing presentation materials needed by the Brand team and Executives. She will act as a liaison between Bounty Fresh and internal departments, agencies and/or suppliers. Duties and Responsibilities: I. Brand Management 1.1 Consumer Insighting and Market Research Assists the Brand Supervisor in understanding the consumer and category behavior through market research and to be able to assist in the development and execution of marketingstrategies & campaigns Regularly conducts competitive check such as but not limited to Digital, Out-of-Home, Print,Radio, TV, In-store Competitive Price Summary per product, Trade/Supermarket Promos and Events per supermarket per competitor Acts as liaison officer between internal departments & agencies on Fresh Dressed Chicken and Eggs requirements. 1.2 Marketing Strategy Development and Executions Assists the Brand Supervisor in planning of marketing strategies and execution of Fresh Dressed Chicken and Eggs category. Assists the Brand Supervisor in budget management and monitoring for advertising and promoexpenditures for the Fresh Dressed Chicken and Eggs category. Assist in the preparation of reports/presentation materials needed by BrandTeam/Executives 1.3 Brand Communication Channel Management Supports the Brand Supervisor in developing directions on Marketing communication togetherwith Research, Digital and Media Agencies for brand communication plans Coordinates and liaise with Research, Digital and Media Agencies for brand communicationplans 1.4 New Product Development, Innovation or Brand/ Product/ Portfolio Expansion Assists the Brand Supervisor in new product ideation and testing of new productconcepts/profiles from product development up to commercialization Assists the Brand Supervisor in developing pricing for the products in the retail stores Assists the Brand Supervisor in the preparation of New Product Introduction LaunchPlans/Campaign for commercialization Acts as liaison officer between internal departments or product workgroups II. Below the Line/Events/Trade/ Sales In-Store Marketing Promotions and Events Assists the Brand Supervisor in developing and Implementing brand building promotions throughtie- ups and thematic in-store promotion and activations Closely aligns and cascades to Sales Team the new campaigns and thematic promotions Coordinates and liaise with Sales Team regarding in-store promotions and activities includingmonitoring of performance Prepares, monitors, updates and analyzes sales reports/sales performance per product Prepares weekly reports and presentation materials/decks for Brand Team and Executives Assists the Brand Supervisor in assessing 3rd party sponsorship/partnership proposals sent tomarketing III. Effective Merchandising Assists the Brand Supervisor in developing and implementing in-store and outdoor merchandisinguntil execution considering both traditional and non-traditional marketing Closely align with Sales Team on the proper execution of in-store merchandising IV. Presentation Materials & Report Writing Assist in the preparation of reports and/or presentation materials/decks needed by BrandTeam and Executives V. And any other related tasks that may be given by the Immediate Superior
Monster

Taguig City, Metro Manila
Permanent
Full-time