Brand Manager - flours and bakery solutionsPILMICO

Company Description
Pilmico Foods Corporation & Gold Coin Management Holdings are the integrated agribusiness and food companies of Aboitiz Equity Ventures, Inc. (AEV). Gold Coin is now fully-managed and owned by Pilmico International and to date, it is the largest investment in the Asia-Pacific region in their shared history.
Pilmico comprises four divisions: Flour, Feeds, Farms, and Trading; enabling growth to its partners through its consistent quality products and unparalleled supporting services. Meanwhile, Gold Coin is a pioneer in animal nutrition and the manufacturing of scientifically-balanced animal feed in Asia.
With their combined strengths, Pilmico & Gold Coin represent one of the largest privately-owned agribusinesses in the region, with over 2,900 partners throughout the multitude of production facilities across 11 countries in Asia.
In its journey moving forward, the Aboitiz Group will drive change for a better world by advancing business and communities. Armed with Pilmico and Gold Coin's mission of feeding humanity, they aim to take a leadership position in innovating the food value chain in the Asia Pacific.
Job Description
Reporting to the Vice President for Marketing, the Brand Manager is responsible for the brand marketing management for the Flour and BASCo brands of the 1FG
The role is responsible for managing all the aspects of brand marketing on the brand(s) s/he is managing:
Market and Consumer Understanding (Market Sizing, Brand and Segment Shares, Competitor, Channels, Consumer Insight)
Brand Strategic Planning including Range Extensions (Brand Identity, Brand Vision, Brand Architecture, Portfolio Management, Product Portfolio Strategy)
Innovation and New Product Development (Idea Generation to Commercialization and post-launch evaluation)
Brand Profitability (P&L Planning and Management, Revenue Achievement, Pricing and COGS Management, A&P Control) and market share delivery
Brand Activity and Support Planning, Execution, and Evaluation (Communication and Media, POS and Merchandising, Trade and Consumer Promotions, Digital Marketing and Commerce)
Product Delivery and Quality (Formulation and Packaging quality and market delivery)
Product Availability (sales channel strategy and monitoring, availability, visibility)
Product Supply Management (forecasting, Materials supply management)
Brand Social Impact (brand and product sustainability and social dimensions)
Team Management (Management of APMs, TS, and support staff, cross-functional team leadership of above interfaces)
Team Development (Collaboration and assistance to team outside of directly managed brands, support on developmental and ad-hoc corporate, marketing, and other projects)
Qualifications
Preferred Skills
Excellent oral and written communication skills
Excellent analytical, mathematical and strategic thinking skills
Strong research skills with familiarity in statistics and analytics preferred -
Creative and intuitive
Digital native (Spreadsheets, Presentations, Word Processing, Cloud Sharing Platforms, Social Media, Web, Mobile Apps)
Experience in social media management a plus
Self-motivated, pro-active and assertive
Biased towards action and results
Strong interpersonal and team leadership and collaboration skills
Strong coaching skills
Systematic, organized and keen on details
Qualifications and Education Requirements
College graduate from any degree
5 years experience in marketing/brand/product management preferably
Additional Information
Physical Effort:
Moderate physical effort, working with moderate heavy weight (10 to 20kg) such as laptops Working Conditions and Hazards:
Normal office environment
Pilmico

Taguig City, Metro Manila
Permanent
Full-time