urgent hiring: Marketing OfficerSterling Land Residences and Development Inc

Sterling Land Residences and Development Inc. has a forward-looking vision of contributing to the growth and development of Cebu by building homes that have superior value in design, quality, and durability at affordable prices for happy families in vibrant and peaceful communities.
 
Sterling Land envisions to be a respectable property developer that delivers beyond residential properties, but a provider of dream homes where they can nurture the joy of living, the serenity of space, the warmth of a family, and the peace of a secure future. 
 
Sterling Land believes that building homes is beyond design, it is beyond profits, and it is beyond success.  At Sterling Land, we believe that building homes means design with integrity, profits with conscience, and success with God's providence.
 
We are urgently in need of a:
 
(1) MARKETING OFFICER
 
Qualifications:
Bachelor's Degree in Business Administration major in Marketing Management, Communications, Advertising, or any related field.
With at least three (3) to five (5) years of relevant experience in marketing, advertising, or brand management.
Proven experience in developing and implementing marketing strategies, advertising campaigns, and promotional programs.
Strong knowledge of social media marketing and digital marketing platforms including content planning, engagement strategies, and performance monitoring.
Proficient in the design and layout of promotional materials using graphic design software such as Adobe Photoshop, Canva, Illustrator, or similar tools.
Excellent written and verbal communication skills, with the ability to prepare press releases, media write-ups, marketing materials, and promotional content.
Experience in coordinating with media organizations, advertising agencies, and external marketing partners.
Strong organizational, leadership, and project management skills with the ability to manage multiple marketing initiatives simultaneously.
Highly creative with a strong sense of branding, visual presentation, and marketing trends.
With a pleasant personality, professional demeanor, and strong interpersonal skills.
Must be proactive, detail-oriented, and capable of working under minimal supervision.
Willing to travel or conduct site visits when necessary for project marketing activities.
Female applicants are preferred (if consistent with company preference).
Job Description:
Develop and execute comprehensive marketing and advertising strategies for all real estate projects of the company.
Plan and manage multi-channel advertising campaigns including print, digital, outdoor, and event-based promotions.
Coordinate the creation of marketing collaterals such as brochures, flyers, banners, digital ads, and presentation materials.
Work closely with the sales and design team to ensure promotional campaigns support sales targets and project launches.
Identify strategic marketing platforms and opportunities to increase brand visibility and project exposure.
Monitor and evaluate the effectiveness of advertising campaigns and recommend improvements when necessary.
Manage relationships with advertising agencies, media partners, printers, and marketing suppliers.
Develop and implement a social media marketing strategy aligned with company branding and project promotions.
Manage official company social media platforms (Facebook, Instagram, LinkedIn, YouTube, etc.).
Oversee the creation of content such as project updates, promotional materials, announcements, and customer engagement posts.
Ensure consistent branding, messaging, and visual identity across all digital platforms.
Monitor audience engagement, inquiries, and feedback through social media channels.
Coordinate with sales team to convert online inquiries into qualified sales leads.
Track and analyze social media performance metrics and adjust strategies accordingly.
Prepare and coordinate write-ups, feature articles, and press releases for publication in local and national newspapers.
Coordinate announcements and publicity for new project launches, milestones, and company achievements.
Ensure all media content aligns with the company's branding and marketing objectives.
Support lead generation initiatives that contribute to increased property sales.
Prepare annual and project-based marketing plans.
Develop and manage the marketing budget for advertising and promotional activities.
Provide periodic reports on marketing performance, campaign results, and lead generation outcomes.
Recommend improvements to enhance marketing efficiency and effectiveness.
Benefits:
15 Vacation leaves
15 Sick leaves
Government-mandated benefits (SSS, PHIC, PAG-IBIG)
Paid Holidays even in probationary period
Health insurance
Free uniforms
13th, 14th and 15th Month Pay
Company outing every month of May
Christmas Gift Raffle
Long Christmas break
Yearly Salary Increment
Anniversary Bonus
What are you waiting for? JOIN US ASAP!