trade Marketing executiveGuerlain

Job Description
JOB SUMMARY:
The Trade Marketing Executive is responsible for operationalizing/executing the brand's Marketing and promotional plans with that of the externa I trade partners.
MAIN RESPONSABILITIES:
Plan and execute aII trade & consumer activities (Department Stores and Sephora) in line with Marketing Plan and Brand Targets
Work closely with Retail Team / Brand Manager to ensure trade marketing strategies are aligned with sales objectives and revenue targets
Work closely with Merchandising Team to ensure good implementation of all VM guidelines in store, as well as on animation spaces
Help to develop trade communications traditional and digital
Implement PR & KOL strategy as per brand regional guidelines: manage product seeding, PR events
etc.
Analyze sell-out by client, to be in line with brands targets and priorities, and to propose action s
Recommend and develop range (assortment and inventory) with Retail Team / Brand Manager
Liaise with externa I suppliers to ensure locaI of collateral Is (leaflets, showcards etc.), digital assets adaptations (e-retail banners, etc.) in line with budget and marketing guidelines.
Provide feedback on competition best practices
Reporting to Brand Manager / Senior Brand Manager
QUALIFICATION, EXPERIENCE & SKILLS REQUIRED:
2-5 years Marketing / Sales gained from FMCG/ retail/ luxury goods
Strong commercial marketing sense and be insightful on consumer understanding
Brand Management knowledge on the brand positioning/ media / PR / promotion / research / merchandising
Good creative and strategic thinking as well as logical analytical skills
Excellent communication skills
Digital marketing knowledge
Good Excel, PowerPoint skills