strategic Planning managerBonsey Jaden Philippines Inc

In your day-to-day, you will be involved in
Providing strategic leadership across all efforts done by Bonsey Jaden Philippines and its clients
Managing the overall Strategy and Social Media responsibilities of the company, while providing necessary input for Digital PR and Digital Paid Media
Interpreting briefs and responding to them with a holistic, brand led, digital first strategy and plan
Working hand-in-glove with your peers to jam on transformative insights, provocative strategies, and thoughtful consumer journeys
Working across verticals of Creative, Technology/UIUX, and Content & Partnerships, to "connect" the business on the brief, and guide them on how we can best optimise the performance of our clients' brands and consumer experiences
Uncovering deep brand, audience and platform insights, and crafting comprehensive end-to-end digital communication strategy
Developing brand ideas, campaign strategy, content strategy, messaging hierarchy, and activation ideas for digital and integrated campaigns that extend to OOH, TVC and PR
Tackling identity system design work for progressive brands who want to work with an agency that understands that brand-building needs to be digitally led
Developing and designing audience personas, customer journeys, strategic blueprints and digital roadmaps as part of brand planning for our wide range of clients
Performing secondary research, including but not limited to desktop research, and reviewing and analysing proprietary data provided by your client
Designing and facilitating primary research, including but not limited to stakeholder interviews, online surveys, ad hoc corridor surveys, or simply kickstarting some social listening with the Social team
Developing creative ideas for projects and proposals
Developing brand experiences for e-commerce, websites and apps through collaboration with our UI/UX and tech teams
Overseeing the execution of campaigns
Monitoring campaign results and provide feedback to the management team
Creating and Clearing Reports that provide both the company and its clients a 360 perspective of their campaigns are performing
Driving your own learning and education to advance your personal growth
Understand consumer behaviour and brand positioning and counsel local teams to execute campaigns in an efficient and grounded way that consumers would engage and understand.
Keep abreast of the latest social media trends, tools, formats.
You are expected to have expertise in understanding how digital channels work, how consumers behave and use the channels, and the social context brands operate in
Lead social media team members by taking ownership of the growth and development of every individual in your team
Develop workflows, reporting templates and insights for monthly reviewing of campaign reports to gauge the effectiveness of the content and/or campaign run for the clients
Collaborating with peers and teams through sharing of best practices, industry case studies and internal training workshops
Developing case studies for credential decks and award submissions
Conducting light project management and client servicing where necessary
But your job as a Strategic Planning Manager. doesn't end there. Through careful planning and a custom reporting framework you are able to monitor the progress of each activity; supporting the execution team, and capturing and interpreting key data sets to produce quality insights which demonstrate outstanding campaign results while providing fuel for a brand's future investments.
This is what we look for in a Strategic Planning Manager
The skill and tenacity to manage a team of passionate and creative thinkers
A relentlessly strategic thought process which drives you to question every assumption
An approach to strategic planning that is clear, creative, concise, and actionable
An appreciation of the power of a digital first approach in storytelling
A self-starter with an appetite for taking risks who can also take feedback and work well with a diverse team of stakeholders
A fascination and flair for deconstructing a brand down to its DNA.
An intimate understanding of the customer journey in a digital world
The ability to stay calm and focused while managing multiple work streams
A true, approachable collaborator who leaves her/his ego at the door
Maturity and respect, proactive communications, and excellent project management skills
A spark for creativity and an eye for aesthetics and design
In addition, you will need to be comfortable working with teams across borders as your portfolio will be a mix of local and regional projects. Your day-to-day will involve working mainly with teams across Southeast Asia.
Here are the job requirements:
5-10 years experience in the digital and/or creative industry
Bachelor's Degree from a traditional college or university
Strong command of the English language and the ability to articulate key insights with clarity and confidence through reports and actual presentations
Be a multi-disciplinary strategist with experience across all digital channels, experience in traditional channels is a bonus
Ability to lead and work as part of a team
The ability and confidence to present (and sell) your ideas - both internally and to clients
Fluency in Google Analytics, Meltwater, and other social/digital insights platforms
Experience in dealing with CRM/EDM programmes and software.
Mid-Senior Level / Manager Media and Creatives Marketing / Advertising / Sales 1 opening Bachelor's degree graduate
ABOUT USBonsey Jaden is a digital agency with footprints in Singapore, Philippines, Thailand, Malaysia, Indonesia and Vietnam. We are a team of young and hungry digerati totalling more than 130 globally. We offer services ranging from go-to-market strategy, digital branding, social media, campaign production, public relations to website development and data analysis. We believe that brands have destiny and every digital activity must help build the brand positioning, identity and vision. When it comes to building brands, we know it's not about the biggest ideas or the loudest media. As digital brand architects, we see ourselves not just as advertisers but as brand builders.
Kalibrr

Taguig City, Metro Manila
Permanent
Full-time