Social Media specialistOmni Channel Solutions

As a Social Media Specialist at Omni Channel Solutions, you will be responsible for building and maintaining the companys digital presence across social platforms. You will develop and execute strategies that strengthen brand awareness, drive engagement, and support business objectives through consistent, on-brand content and community interaction.This role combines creativity and strategy. You will create and curate content, manage publishing schedules, monitor conversations, and use analytics to measure performance and optimize campaigns. You will also oversee paid initiatives and explore new opportunities such as influencer collaborations and emerging platforms to expand reach and impact.Collaboration is key to this position. You will work with Marketing, Creative, and Product teams to align campaigns with business priorities, while also supporting customer engagement online. Through your efforts, social media channels will serve as strategic assets that contribute directly to growth, loyalty, and long-term brand visibility.ESSENTIAL JOB FUNCTIONThis job operates in an office environment which routinely uses standard office equipment.The Employee is required to stand, walk, bend, use his/her hand to handle or feel objects, or tools, reach with hands and arms, talk and hear for extended periods of time.Frequently standing/sitting/walking up to 8 hours per dayFrequently using hands/arms up to 8 hours per dayModerate noise levelFrequently viewing a computer monitor screen up to 8 hours per dayDAILY DELIVERABLESDesign, plan, and execute a comprehensive social media strategy aligned with company goals (brand awareness, lead generation, engagement)Create, curate, and manage high-quality content (copy, images, graphics, video) tailored to each platform (Facebook, Instagram, LinkedIn, TikTok, Twitter/X, etc.)Build and maintain a content calendar / editorial planSchedule posts and manage publishing using social media tools (e.g. Hootsuite, Buffer, Later)Monitor, listen to, and engage with users (comments, messages, mentions) to build community and respond to queries or crisis situationsTrack, analyze, and report on performance across platforms using key metrics (reach, engagement, growth, conversions, ROI)Use insights and data to continuously refine content strategy, posting cadence, and formatsOversee paid social media campaigns: set budgets, create ads, manage targeting, optimize ad performanceConduct market, audience, and competitor research to inform social strategy and stay ahead of trendsIdentify and manage influencer or brand partnerships and collaborationsCollaborate with internal teams (creative, product, marketing) to align social efforts with campaigns, launches, and business objectivesEnsure brand consistency maintain social media brand guidelines (tone, voice, visual style)Manage social media crisis or negative feedback in coordination with PR / communicationsStay up to date with platform changes, new tools, features, and best practicesSKILLS AND QUALIFICATIONSBachelors degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)Proven experience (2-4 years or more) managing social media accounts for brands or agenciesKnowledge of graphic design, motion graphics, or video editing tools (e.g. Adobe Creative Suite, Canva, Premiere)Strong portfolio (examples of social media campaigns with measurable results, excellent content creation skills, copywriting, visuals, video)Deep familiarity with major social media platforms (Instagram, Facebook, LinkedIn, TikTok, Twitter/X, YouTube) and their nuancesExperience with social media scheduling/management tools (Hootsuite, Buffer, Later, etc.)Strong analytical skills comfortable working with metrics, dashboards, and performance reportsCreativity, storytelling skills, and ability to propose new content ideasPREFERRED CERTIFICATIONS (A PLUS)Past experience working with influencers or partnershipsBasic knowledge of SEO, content marketing, or email marketingCertifications related to social media, digital marketing or analytics (e.g. Meta Blueprint, Google Analytics, HubSpot, etc.)
Omni Channel Solutions

Pasig City, Metro Manila
Permanent
Full-time