THE ROLE
The Senior Digital Paid Media Specialist is primarily responsible for setting up and executing
paid media strategies targeted at hospitals and doctors in the US.
ESSENTIAL FUNCTIONS
> Assist in developing the appropriate digital media strategy and buying plan based on a brief capitalizing on best industry standard practices for US Hospitals and doctors
> Recommend, setup, and execute paid social campaigns
> Execute organic social media posts or articles across social media channels and boost posts as needed
> Set up and execute posting of content to programmatic job boards for hiring events, sponsored jobs
> Optimize campaigns as needed
> Monitor and perform ongoing analysis of campaign metrics (daily, bi-weekly, monthly)
JOB QUALIFICATION
QUALIFICATIONS
> A Bachelor’s degree in the related field
> Knows the importance of team and individual productivity, efficiency, and utilization
metrics in a shared service/consulting/BPO setup is a plus
> Experience in a multi-client environment
> Strong computer aptitude, which includes expertise with Microsoft 365 applications
> Strong organization, oral and written communication skills
> Analytical skills with particular attention to detail
> Aptitude in data management, analytics, reporting preparation
> Ability to function in an autonomous environment—independent worker, self-directed
OTHER JOB REQUIREMENTS
Education
Bachelor's/College Degree
Field of study
Art/Design/Creative Multimedia
Specialization
Arts/Creative Design
Digital Media
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Doxa7 Solutions Inc.
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