senior Digital Marketing strategist for paid advertisingNimbyx Philippines, Inc.

Job Description
Senior Digital Marketing Strategist for Paid Advertising
At Nimbyx, our mission is to innovate for a healthier world by nurturing and empowering the next generation of innovators.Together, let's lead the way towards a brighter, healthier future for all. ✨
Why Join Nimbyx
At Nimbyx, you will join an exciting, forward-thinking team where your ideas are valued and creative problem-solving is encouraged. You will work on challenging and rewarding projects, surrounded by like-minded, talented, and passionate people. You will embark on a journey of growth and endless possibilities, in collaboration with top talent of diverse expertise and world-class leaders who all set a powerful foundation for sustainable growth and a brighter, healthier future.
Who We're Looking For
Nimbyx is not just an ordinary tech company; we're a dynamic team that embraces self-driven individuals who are ready to transform the world.
Do you have the Grit to make it through tough times We're looking for individuals with unwavering determination and resilience. Gritty individuals are those who stay committed to their goals, persevere through challenges, and maintain a strong work ethic even when faced with adversity. They're not discouraged by setbacks but use them as opportunities to learn and grow.
Are you a problem solver We value individuals who can identify, analyze, and solve complex problems effectively. Problem solvers are creative thinkers who approach challenges with questions and innovative solutions. They thrive in dynamic environments and are eager to tackle new and unfamiliar issues head-on.
Are you adaptable and flexible We are looking for individuals who are able to quickly respond to changing circumstances and navigate uncertainty with ease. They embrace change, continuously seek improvement, and are open to trying new approaches to achieve goals.
Are you confident in your self-management abilities, including the ability to take initiative and demonstrate proactivity We highly value self-managing individuals who take initiative and responsibility for their work. These employees are proactive, organized, and able to prioritize tasks effectively. They require minimal supervision and can set their own goals, manage their time efficiently, and deliver results consistently.
About the role: The Senior Digital Marketing Strategist for Paid Advertising is responsible for developing, proposing, implementing, and optimizing paid online campaigns. He or she must have a proven track record of success in implementing paid advertising campaigns that drive results and must have extensive experience with various SEM advertising platforms.
Reports to: Marketing Director
Level: Senior Level (Individual Contributor)
Key Responsibilities:
Develops, proposes, and executes appropriate online campaigns, particularly SEM, that align with the customer's go-to-market goals and solve key marketing challenges.,
Clearly communicate strategic insights on proper campaign executions to address KPIs
Collaborate with internal resources and ensure the timely delivery of marketing output concerning web assets
Analyze post-campaign reports and quickly adopt improvements using data-driven insights
Manage client SEM and PPC campaign budgets
Publish SEM and PPC ads appropriate to each brand's go-to-market strategy
Develop adaptive operating manuals for publishing website content, including but not limited to best media practices, response guidelines, service-level agreements, and other cadences that aid channel efficiency and effectivity
Develop and maintain operational SLAs
Apply competitive benchmarking for go-to-market plans and executions.
Required Qualifications:
At least 5 years worth of SEM experience for B2B and B2C brands
Proficiency with various SEM platforms
Knowledge of various digital marketing channels and assets, as well as various ad types and funnel management
Proficient in implementing landing pages, Google Analytics (UA + GA4), and Google Tag Manager
Previous experience with Performance Marketing
Strong problem-solving and analytical skills
Strong relationship management, collaboration, and communication skills.
Nice To Have:
A bachelor's degree in marketing, business administration, or similar
Experience managing digital campaigns for dental brands
Experience managing digital campaigns for health tech brands
Experience managing digital campaigns for offshore or BPO brands.
Flexibility & Collaboration @ Nimbyx!
Work Setup: Full onsite on your first few months. We love the flexibility, and we're open to exploring exciting arrangements that align with your preferences. Let us know your ideal setup, and we'll work together to find the best fit.
Office Location: Embrace the vibrant atmosphere of One World Place, at 32nd St., in BGC, Taguig City.
Shift Schedule: 5am to 2pm.
Employment Type: Full-time Permanent | We're open to exploring options to find the ideal arrangement.
Salary Details: Our focus is on finding the best fit without any constraints. Your worth is of utmost importance, and we're committed to recognizing your value. Let's discuss the incredible compensation package that awaits you!
Benefits package: Our comprehensive benefits package includes health and life insurance, medical reimbursement for non-HMO covered expenses, de minimis benefits, a performance bonus, generous paid time off that can even be converted into cash, and a flexible work setup. Your well-being and success are at the heart of our package.