Marketing Manager (content, storytelling, automation)Manila Recruitment

Job Description:Our client help the biggest brands in sports and business bring their story to life through branded merchandise and design. As Marketing Manager, you'll play a key role in driving strategy, content, automation, and analytics that connect marketing, sales, and studio into one unified growth engine.OVERVIEW:This role supports the VP of Marketing & Operations in driving campaigns, storytelling, and data-driven strategy that connects our sales, studio, and client experience teams.You'll be part of a fast-moving, creative environment where no two days look the same - developing campaigns, analyzing performance, and bringing branded merchandise to life through authentic, on-brand storytelling.RESPONSIBILITIES:Strategy + Campaign Execution
Partner with the VP of Marketing & Operation to plan, execute and measure campaigns that support sales growth and client engagement.
Translate the customer journey and sales funnel into actionable, data-driven campaigns
Use automation and AI tools (ChatGPT, HubSpot Workflow, Claude) to build personalized content
Develop campaign calendars, content plans, and cross-department initiatives that tie marketing directly to revenue
Content + Storytelling
Manage brand storytelling through case studies, lookbooks, digital campaigns and client spotlights
Capture and curate lifestyle and product photography and videos in-house to ensure consistency and authenticity.
Collaborate to align design strategy and creative execution across all marketing touchpoints.
Use AI assisted content generation tools to accelerate writing, editing and ideation while maintaining brand tone
Analytics + Optimization
Provide weekly reporting showing marketing efforts impacting sales pipeline and client retention
Analyze campaign and engagement data to uncover patterns, test hypotheses, and identity improvement opportunities
Use insights + AI to improve targeting, content strategy, and client retention initiatives.
Cross-Functional Collaboration
Work closely with sales pods to support client-specific campaigns and initiatives.
Visuals, templates, and content strategy.
Support execution of client mailers, kitting projects, and brand activations to ensure alignment and quality.
Automation + Technology
Build and manage HubSpot workflows for lead nurturing, client retention and automation
Test new AI and automation tools to increase efficiency in campaign production, reporting and content creation
Partner with our AI/Automation Specialist to integrate marketing systems with sales and operations platforms.
Requirements:
5+ years of experience in B2B or agency marketing
Strong understanding of digital marketing, CRM (HubSpot required), and analytics.
Experience managing AI or automation tools for marketing workflows and reporting
Creative eye for branding and campaign design: familiarity with Adobe and Canva
Strong copywriting and storytelling ability
Hands-on experience with photography, social media management, and campaign execution.
Excellent organizational, analytical and communication skills
Proactive problem-solver who thrives in fast paced, team-oriented environment
TOOLS & PLATFORMS:
HubSpot | ChatGPT | Claude | Canva | Adobe Creative Suites | Google Analytics | Apolo | Monday.com
SUCCESS IN THIS ROLE:
Marketing campaigns that generate measurable sales impact, not just awareness.
Automation and AI systems that increase efficiency and reduce manual work.
Real-time dashboards tracking engagement, conversion, and ROI.
Strong alignment between Sales, Studio, and Marketing - all speaking one consistent brand language.
Manila Recruitment

Philippines
Permanent
Full-time