What we offer
Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. Apply now!
Key Responsibilities & Tasks
Generate demand and accelerate pipeline through effective planning and execution of marketing activities, programs and campaigns including the relevant use of account-based marketing data-driven marketing, inside marketing, digital marketing, events, and more. Enable sales by providing highest impact of all push and pull marketing channels. Look beyond return on investment of own activities and work across the entire marketing organization to assure optimal return on marketing investment for SAP.
Strategy Execution - Understand how to translate business strategy and objectives into effective marketing execution tactics. Be fully trained to ensure brand, quality, consistency, and compliance and promote these aspects within all related demand generation and nurturing activities. Be digital savvy and able to build a tactical Digital First approach including, web, social media, paid search, paid media. Develop a sense of how to build a balanced set of marketing activities across all pipeline stages including acceleration and close activities as required.
Demand Management - Understand the goals, objectives and processes involved in successful demand management. Facilitate collaboration with key sales and business stakeholders to increase impact of marketing. Seek to improve lead quality, secure higher conversion rates, and optimize related campaign processes for improved future execution.
Data and Performance Management - Focus on execution and speed to market to independently document campaign execution and lead management activities in the system of record, including data segmentation tools, CRM, reports, dashboards and scorecards.
Market Research/Analysis - In preparation for successful tactic execution, understand the market, competitive landscape and target audience, how to segment and adapt messages, and to optimize campaign tactics.
Asset Development and Management - In line with defined programs and campaigns, manage the coordination, development, and dissemination of assets such as videos, blogs, infographics, websites, white papers, etc., on time and on budget.
Agency Management - In compliance with SAP procurement policies, identify, engage, and contract suitable (internal/external) agencies to manage respective projects, including related budget and cost.
Field Enablement - In consistent alignment with sales and business stakeholders, understand the role of stakeholder management in the development of effective marketing tactics and assets. Brief and align with internal stakeholders in order to optimize leverage and impact of planned marketing activities.
Customer Service and Relationship Management - In line with the marketing vision, maintain a high level of customer focus in order to create a valuable customer experience throughout the entirety of marketing lifecycle. This includes a good understanding of how to service inquiries, resolve problems, respond to direct customer requests (especially in local markets or for events), and more.
Channel & Ecosystem - Understand the importance of different routes to market in order to leverage channels and ecosystem (GCGB) to optimize impact and reach of respective marketing tactics. Consider how to expand the reach of campaigns as well as respective budget optimization through other revenues.
Experience & Language Requirements
Minimum 3-5 years of marketing experience, with minimum 1-2 years in marketing execution
Working in a multi-national company preferred
Experience in/with sales
Experience in B2B or B2C marketing
Experience in the Tech industry is a bonus
Project management (small to medium-scaled projects)
Working in a team environment
Education
Bachelor's degree or equivalent required
We are SAP
SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, we build breakthroughs, together.
Our inclusion promise
SAP's culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Americas: or , APJ: , EMEA: .
EOE AA M/F/Vet/Disability:
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.
Requisition ID:300205 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations:
The key to SAP's success? Our people.
We grow. We lead. We innovate - together! We believe that the difference between success and failure is a great team. As colleagues, we support, challenge, and inspire one another every day. We're results-driven and ready to go the extra mile for our customers. We all work from different places dealing with different challenges and opportunities. But our goal is mutual. We build breakthroughs, together.
Driven by innovation? It's in our DNA.
At SAP, innovation is more than just developing top-notch software - it's creating technologies that open up new possibilities. As a cloud company we are future-proofing our customers' business and building systems that provide a foundation for growth and innovation. We know this doesn't happen by accident, so we provide a working environment that promotes free thinking, bold ideas, and collaboration. Of course, having the resources and expertise of a major global organization helps too.
Got ambitious goals? Achieve them - at SAP.
Stay relevant, agile, successful. SAP's robust portfolio of learning and development offerings helps you unlock your potential, stay ahead of technology and accelerates your career. At SAP, we want to make sure our employees are happy, healthy, fulfilled, challenged - and working towards their individual career goals.
There's more to it than coding.
Learn, innovate, and get rewarded. Be your best in a flexible and collaborative environment. The boldness it took to start our company is exactly what we need to keep growing it. That's why we introduced the Hasso Plattner Founders' Award - the highest employee recognition at SAP. It's awarded annually by the CEO to an individual or team whose extraordinary achievement best delivers on SAP's vision and strategy.
Driven by innovation.
SAP has continuously evolved to become a market leader in end-to-end enterprise application software, database, analytics, intelligent technologies, and experience management. Our customers are solving the world's hardest problems. As a cloud company we are future-proofing our customers' business and building systems that provide a foundation for growth and innovation. Our vision of the future of enterprise IT is simple - software must be hyper-personalized, modular in nature, and support outcome-based business models.
Not all heroes wear capes.
The key to SAP's success? Our people. They are innovators, leaders, and all around great human beings. They come from many different countries, speak many different languages - and bring their own unique to the table.
Marketing Execution Senior Specialist
Facility: 300205
Posted Date: Jan 14, 2022
Work Area: Marketing
Career Status: Professional
Employment Type: Regular Full Time
Expected Travel: 0 - 10%
Location:
Manila, PH, 1600
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Send me alerts every days
SAP
Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. Apply now!
Key Responsibilities & Tasks
Generate demand and accelerate pipeline through effective planning and execution of marketing activities, programs and campaigns including the relevant use of account-based marketing data-driven marketing, inside marketing, digital marketing, events, and more. Enable sales by providing highest impact of all push and pull marketing channels. Look beyond return on investment of own activities and work across the entire marketing organization to assure optimal return on marketing investment for SAP.
Strategy Execution - Understand how to translate business strategy and objectives into effective marketing execution tactics. Be fully trained to ensure brand, quality, consistency, and compliance and promote these aspects within all related demand generation and nurturing activities. Be digital savvy and able to build a tactical Digital First approach including, web, social media, paid search, paid media. Develop a sense of how to build a balanced set of marketing activities across all pipeline stages including acceleration and close activities as required.
Demand Management - Understand the goals, objectives and processes involved in successful demand management. Facilitate collaboration with key sales and business stakeholders to increase impact of marketing. Seek to improve lead quality, secure higher conversion rates, and optimize related campaign processes for improved future execution.
Data and Performance Management - Focus on execution and speed to market to independently document campaign execution and lead management activities in the system of record, including data segmentation tools, CRM, reports, dashboards and scorecards.
Market Research/Analysis - In preparation for successful tactic execution, understand the market, competitive landscape and target audience, how to segment and adapt messages, and to optimize campaign tactics.
Asset Development and Management - In line with defined programs and campaigns, manage the coordination, development, and dissemination of assets such as videos, blogs, infographics, websites, white papers, etc., on time and on budget.
Agency Management - In compliance with SAP procurement policies, identify, engage, and contract suitable (internal/external) agencies to manage respective projects, including related budget and cost.
Field Enablement - In consistent alignment with sales and business stakeholders, understand the role of stakeholder management in the development of effective marketing tactics and assets. Brief and align with internal stakeholders in order to optimize leverage and impact of planned marketing activities.
Customer Service and Relationship Management - In line with the marketing vision, maintain a high level of customer focus in order to create a valuable customer experience throughout the entirety of marketing lifecycle. This includes a good understanding of how to service inquiries, resolve problems, respond to direct customer requests (especially in local markets or for events), and more.
Channel & Ecosystem - Understand the importance of different routes to market in order to leverage channels and ecosystem (GCGB) to optimize impact and reach of respective marketing tactics. Consider how to expand the reach of campaigns as well as respective budget optimization through other revenues.
Experience & Language Requirements
Minimum 3-5 years of marketing experience, with minimum 1-2 years in marketing execution
Working in a multi-national company preferred
Experience in/with sales
Experience in B2B or B2C marketing
Experience in the Tech industry is a bonus
Project management (small to medium-scaled projects)
Working in a team environment
Education
Bachelor's degree or equivalent required
We are SAP
SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, we build breakthroughs, together.
Our inclusion promise
SAP's culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Americas: or , APJ: , EMEA: .
EOE AA M/F/Vet/Disability:
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.
Requisition ID:300205 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations:
The key to SAP's success? Our people.
We grow. We lead. We innovate - together! We believe that the difference between success and failure is a great team. As colleagues, we support, challenge, and inspire one another every day. We're results-driven and ready to go the extra mile for our customers. We all work from different places dealing with different challenges and opportunities. But our goal is mutual. We build breakthroughs, together.
Driven by innovation? It's in our DNA.
At SAP, innovation is more than just developing top-notch software - it's creating technologies that open up new possibilities. As a cloud company we are future-proofing our customers' business and building systems that provide a foundation for growth and innovation. We know this doesn't happen by accident, so we provide a working environment that promotes free thinking, bold ideas, and collaboration. Of course, having the resources and expertise of a major global organization helps too.
Got ambitious goals? Achieve them - at SAP.
Stay relevant, agile, successful. SAP's robust portfolio of learning and development offerings helps you unlock your potential, stay ahead of technology and accelerates your career. At SAP, we want to make sure our employees are happy, healthy, fulfilled, challenged - and working towards their individual career goals.
There's more to it than coding.
Learn, innovate, and get rewarded. Be your best in a flexible and collaborative environment. The boldness it took to start our company is exactly what we need to keep growing it. That's why we introduced the Hasso Plattner Founders' Award - the highest employee recognition at SAP. It's awarded annually by the CEO to an individual or team whose extraordinary achievement best delivers on SAP's vision and strategy.
Driven by innovation.
SAP has continuously evolved to become a market leader in end-to-end enterprise application software, database, analytics, intelligent technologies, and experience management. Our customers are solving the world's hardest problems. As a cloud company we are future-proofing our customers' business and building systems that provide a foundation for growth and innovation. Our vision of the future of enterprise IT is simple - software must be hyper-personalized, modular in nature, and support outcome-based business models.
Not all heroes wear capes.
The key to SAP's success? Our people. They are innovators, leaders, and all around great human beings. They come from many different countries, speak many different languages - and bring their own unique to the table.
Marketing Execution Senior Specialist
Facility: 300205
Posted Date: Jan 14, 2022
Work Area: Marketing
Career Status: Professional
Employment Type: Regular Full Time
Expected Travel: 0 - 10%
Location:
Manila, PH, 1600
x
Send me alerts every days
Create Alert
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Send me alerts every days
SAP
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