Marketing Associate (community and events)Tickled Media

This is a unique opportunity for driven operations professionals to join the leading growth-stage startup in the most meaningful segment of the economy (parents) in two of the fastest-growing regions in the world (Southeast Asia and Africa). You'll be part of a core team that will assist the Philippine market entry of a leading direct-to-consumer (D2C) FMCG brand of theAsianparent, a growth-stage startup funded by top global VCs and institutional investors such as Fosun International, JD.com, Mirae Asset-Naver New Growth Fund, and Vertex Ventures.
About theAsianparent
theAsianparent is a reproductive health-tech company that reaches out to 30 million mothers every month through our parenting website and app. Our vision is to improve the overall health of pregnant women and families in South East Asia by helping them navigate their most important moments with data-driven solutions in the form of content, community, and physical products.
Headquartered in Singapore, theAsianparent has offices in Vietnam, Indonesia, Malaysia, the Philippines, Thailand, India, Sri Lanka, Hong Kong, and Nigeria. Our investors include Fosun, JD.com, Vertex Ventures, and others.
About Mama's Choice
Mama's Choice is SEAs first direct-to-consumer (D2C) brand in the mother and baby personal care space. We are creating innovative products specifically designed for the needs of young families in SEA, leveraging on deep experience and massive datasets from our partnership with theAsianParents. We launched in 2019 in Indonesia and are now present in 4 countries with over 50 individual products. We are more than tripling our business every year and are now looking for a strong candidate to help us set up and grow our business in the Philippines.
As a subsidiary of theAsianparent, Mama's Choice is headquartered in Singapore with offices in Indonesia, Thailand, and Malaysia.
Why join us?
Strong core business growing exponentially and a leader in South East Asia
Opportunity to create something completely new with a great purpose
Dynamic, excited, and motivated team (ex - BCG, Lazada, Google, AT Kearney, Grab, Uber, Eatigo)
Opportunity to chart your course building a 100 million dollar business from almost scratch
About The Role
This role will be based in our Philippine Office and the primary role will be to:
Influencer Management: Lead efforts on strategizing and executing influencer marketing initiatives for the brand. This includes managing campaigns, sourcing and coordinating with influencers, and performing end-to-end influencer marketing project management
Events Management and Execution: Organize events, manage event partnerships, form influencer relationships, and conduct event marketing activities, with a focus on building the mama community in the Philippines. Create detailed proposals for all events, including timelines, venues, vendors, staffing, and budgets.
Community Partnerships: Develop viable offline and online programs with community partners that are mutually beneficial to both organizations' missions. Research, identify, and secure relevant partnerships that will lead to long-term sustainable relationships for the brand
Business Development and Special Projects: Assist in the coordination and execution of business development initiatives. This includes working with various corporate, NGO, and public sector partnerships for the brand. Collaborate and communicate with internal and external stakeholders. This may also include but is not limited to assisting in carrying out tasks or projects related to commercial operations, product development, and market research, among others.
Requirements:
Experience: 1-2 years of experience in brand marketing, public relations, and events management. Fresh graduates are welcome to apply
Education: Bachelor's degree required
Preference: Preference to work in a startup environment. Experiences in a startup, FMCG, or eCommerce will be a plus
Attributes: Data-driven, analytical, curious, eager to learn & possessing critical thinking abilities
Tools: Experience with WordPress, Google analytics, and the top social channels and willing to learn other tools used for tracking, optimization, and reporting
Attitude: Independent attitude and seeking to solve problems. Curious and willing to test and try new things
Language: Must be fluent in Filipino and English
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Tickled Media

Pasig City, Metro Manila
Permanent
Full-time