junior E-Commerce Specialist (virtual assistant / freelancer)Philippines Light Leather, Inc.

 
About Us
We are an internationally operating family business with over 70 years of experience in producing premium leather and sheepskin products. Our core segments include fashion, equestrian, and baby products.
Your Mission
You will take ownership of our Amazon business and optimize it end-to-end across the full customer funnel - from visibility and traffic generation to conversion and retention.
Your focus will be the management of our Amazon Seller Central account, including content, performance marketing, and operational excellence.
Your Responsibilities
 
Amazon Seller Central (Core Focus)
Manage and optimize our presence on Amazon Seller Central (EU & US marketplaces)
Create and optimize SEO-driven product listings, including keyword strategy and competitor analysis
Develop and enhance A+ Content and Brand Store experiences
Monitor and improve key KPIs (CTR, ROAS, TACOS, revenue, rankings)
Ensure account health, review management, and customer satisfaction
 
Full-Funnel Advertising & Performance Marketing
Plan, execute, and scale campaigns via Amazon Advertising (Sponsored Products, Sponsored Brands, Sponsored Display)
Build and optimize full-funnel strategies (awareness → consideration → conversion → retention)
Manage budgets and continuously optimize performance using data (A/B testing, bid strategies)
 
Content & Conversion Optimization
Create high-converting content (images, copy, storytelling)
Optimize conversion rates across the entire customer journey
Collaborate with creators and influencers to drive qualified traffic
E-Commerce & CRM
Support the development of our online shop (UX, pricing strategies, promotions)
Plan and analyze newsletter campaigns with a focus on retention and customer lifetime value (LTV)
Align Amazon activities with D2C and other digital channels
Contribute to performance-driven content strategies
Collaborate with influencers to strengthen top-of-funnel acquisition
Your Profile
Bachelor's or Master's degree in Business, E-Commerce, Marketing, or similar
First experience with Amazon Seller Central, marketplaces, or performance marketing
Strong analytical mindset with a KPI-driven approach
Structured, independent working style and fast learner
Fluent in English (written and spoken)
Proficient in MS Office (especially Excel)