growth Marketing Manager, user lifecycleCoda Payments

What we do
Coda Payments ( ) helps Google, Tencent, and other leading digital content providers monetise their products in places where credit and debit cards aren't widely used. We establish partnerships with a wide range of alternative payment channel operators who make it possible for customers to pay in other ways: paying cash at retail, using a mobile wallet, making a bank transfer, or redeeming a prepaid card.
Coda also allows publishers to accept payments through these various methods on their own website or at our gaming e-commerce site - .
What it is like to be in our team
Life at Coda is fast-paced, challenging, and fun. As a rapidly growing global company, we're always looking to step up and adapt to changes quickly; there is never a dull day at Coda.
We hustle to make things happen in the most impactful and effective manner. If you are always eager to initiate new ideas, hungry to contribute more, derive satisfaction from team wins rather than individual ones, and you value integrity - you will fit perfectly into the Coda team!
As part of the Digital Marketing Team, you will be responsible for users research, analyse and determine user segments, provide actionable insights for the marketing team to engage different segments of Codashop users across all markets to deliver additional value through tailored offers via different channels.
Responsibilities
Develop a strong understanding of Coda users and behaviour across the entire lifecycle
Lead and drive retention marketing strategy to increase user lifetime value, engagement and reduce churn
Experiment and optimize multiple campaigns to micro segments
Propose cross-channel approaches, automated process and targeted communications to drive results
Measure and report on campaign performance for improvement
Requirements
Bachelor's degree in BA/Marketing
4+ years of experience in user lifecycle marketing, preferably B2C in an online business.
Extensive campaign experience in test and learn at user segment level
Excellent analytical and problem solving skill
Good verbal and written communication skills
Superior project management skills and attention to detail
Knowledge of email, push methodologies, automation, SQL, HTML, CSS is a bonus
We are an equal opportunity employer and do not discriminate based on gender, race, age, religion, disability, or other local protected class. We are committed to cultivating an inclusive environment for all employees, and we welcome the diversity that you will bring!
If you are looking for a rapid-growth environment and great teams to work with, you should apply now.
We are sorry to inform you that only shortlisted candidates will be notified as we may be overwhelmed by the number of applicants coming into our system; hence if you do not get a reply from us - don't give up on us just yet!
We encourage you also to check out our career site at - we may have other suitable openings for you.
Coda Payments

Manila City, Metro Manila
Permanent
Full-time