Digital Marketing officerTahseen Aviation Services

Lead our marketing efforts using new media and digital tools. Creatively handle various online marketing tools, like websites, podcasts and blogs, this position is for you. You will work with different teams to coordinate our marketing, advertising and promotional activities. Ultimately, you should be able to promote our company and increase client engagement. The main responsibilities in this role will include the following:
D
uties and Responsibilities
CONTENT
&
MARKETING
-Conduct market research and competitor analysis. Direct and evaluate SWOT and PEST Analyses.
-Propose new marketing strategies for expansion
, create Advertising & Branding opportunities
.
-Setting benchmark standards, building brand and product awareness.
-Create and produce new and fresh promotional material and corporate collateral.
-Enhance corporate image and brand awareness
.
-Compile Sales & Marketing reports including market trends, intelligence, competitor's activities, past / future marketing activities, etc.
-Manage operational and marketing budget.
PUBLIC RELATIONS
-Built customer confidence and loyalty
.
-Identify possible cross branding and partner alliance
.
-Source potential sponsorship opportunities, 3rd party endorsements and partner alliances.
-Ensure that all employees implement and follow the Corporate Identity & Culture guidelines.
-Coordinate public relations and media campaigns, draft press releases, editorial and media briefings.
-Maintain contacts with the local media, and internationals business aviation publications.
-Secure possible media interviews and features with relevant niche target audience.
-Implement corporate social responsibility (CSR) policies
.
-Assist with the Crisis Management & Communications Plan; assign roles of responsibility in case of an emergency to coordinate PR & Communications tasks.
DATA MANAGEMENT
-Manage CRM / Database for Newsletter distribution
.
-Manage classified listing in all relevant aviation platforms, such as Air Charter Guide,
AINonline
,
Avinode
.
-Compile a customer profile for each business segment to identify marketing opportunities, to increase sales, market share, revenue and profitability for each segment
, i.e.
-VIP Charter / Group / Corporate Charter
-Cargo Charter
-Medivac / Air Ambulance
-Long-term contracts for Oil & Gas / Marine & Offshore industries
-Ad-Hoc and Seasonal High Yield temporary aircraft leasing
-Aircraft Sales & Acquisition / Aircraft Leasing
-Flight Ops (Flight Permits, Fueling, Catering)
-Specialist Solutions (Spare Parts, FBO, Ground Handling, Concierge Services)
SOCIAL & DIGITAL MEDIA
-Draft new Social Media strategies.
-Explore new digital marketing and social media channels.
-Increasing Social Media presence, likes and followers.
-Monitor SM analytics, compile sales & marketing reports.
-Create new and creative content, photo and video material.
-Create Social Media posts, blogs and periodical e-newsletter.
-Manage and update website and social media content.
-Actively generate contacts with international and regional government offices, aviation professionals, charter brokers, tour & charter operators, travel media, corporates C-suite executives, HNI, multinational corporations, healthcare management, individual aircraft owners, VIP terminal & FBO facilities to increase our corporate awareness via
social media
, such as LinkedIn, Instagram, FB, Twitter, YouTube.
Requirements
-Ideally at least
3
years relevant work experience in a similar role
.
-A degree in marketing, social media or communication is desirable
.
-Proven experience
and strong technical knowledge
in
Keyword research, Data analysis, Google A
nalytics
, SEO, and social media (both paid & organic)
.
-Technical acumen in using HubSpot and
WordPress
-Background in the Aviation is desirable
.
SKILLS and COMPETENCIES
-Applied knowledge on Digital Marketing Essentials
.
-Good MS Office skills, including Excel, and other sales tools & software/apps
.
-Additional languages such as Arabic and/or German a plus
.
-Must possess strong business communication and consultation skills, verbal and written English skills are mandatory.
-Must have a positive outlook and a strong passion for success
.
-Must be flexib
le
with the ability to react quickly to the operational needs, work effectively in time-critical situations
.
-Ability to develop close relationships at operational and executive levels
.
-Ability to manage multiple priorities and maintain a high level of productivity
.
-Ability to work and communicate effectively as part of a collaborative and multinational team
.
-Excellent attention to detail with good organizational and planning skills
.
-Provide a high level of professionalism and ethical standards
.
-Must be able to manage and resolve problems with understanding and sensitivity
.
-Must be results driven and highly motivated.
Benefits
-We offer "Work Life Balance", working in remote/virtual set up at the comfort of your own home on flexible work schedule
Tiptopjob

Metro Manila
US$3.00-7.00 per hour
Permanent
Full-time