Digital Marketing ManagerMontana West Philippine Corp.

JOB DESCRIPTION
A Digital Marketing Manager is responsible for planning, implementing, and monitoring the company's online marketing campaigns across all digital channels including Shopify Sites, Amazon,TikTok Shop . Their primary goal is to increase brand awareness and drive website traffic, leads and sales.
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
JOB QUALIFICATION
Bachelor's degree in Marketing, Business Administration, Communications, or a related field
Relevant professional certifications (e.g. Google AdWords, HubSpot Inbound Marketing, Hootsuite Social Media Marketing)
Strong analytical and problem-solving skills
Excellent communication and interpersonal skills
Knowledge of digital marketing tools and technologies, including SEO, PPC, email marketing, social media marketing, and content marketing
Experience in web analytics tools, such as Google Analytics or Adobe Analytics
Project management skills and experience
Ability to work independently and collaboratively with cross-functional teams
Search engine optimization (SEO)
Pay-per-click advertising (PPC)
Social Media Marketing
Email Marketing
Content Marketing
Web Design and Development
OTHER JOB REQUIREMENTS
Education
Bachelor's Degree / College Degree
Field of study
Business Studies/Administration/Management
Specialization
Arts/Creative Design
JOB BENEFITS
Health Card
Data Analysis