Digital Marketing Manager - experience in ecommerce operationKojiesan

Description
POSITION SUMMARY:
Primary responsible for the company's strategic online presence through e-commerce, social media, website and other relevant digital platforms. He/ she shall work closely with the Brand Marketing team to support the digital objectives of the various brands.
The role will also be responsible for managing the e-commerce operations to ensure maximum financial return, and grow the company's online business locally and globally.
The candidate is expected to work independently and collaboratively to drive digital objectives.
QUALIFICATIONS:
-Bachelor/ Master degree in Business Management, Marketing, Communication or Technology
-Proven working experience in digital marketing with at least 5 years specializing in e-commerce, paid social media and other digital marketing platforms.
-Strong analytical skills and data-driven thinking with superior knowledge in digital analytics tools. He/She can analyze data and understand impact and other implications to business directions.
- A strong grasp of modern technology and social media channels. Up-to-date with the latest trends and best practices in online marketing and measurement.
DUTIES AND RESPONSIBILITIES:
-Drive the overall digital performance of the company and the various brands:
CORPORATE WEBSITE
-Day-to-day management of the corporate website and periodically facilitate maintenance check, creative update and analytics review in view of maximizing digital presence
- Utilize process tools to evaluate end-to-end customer and consumer experience across multiple channels and touch points.
E-COMMERCE PLATFORM
-Manages and oversees the day-to-day operations of different e-commerce platforms
-Coordinate with the brand marketing team to maximize product listing in all the e-commerce sites, and ensure product information in all e-commerce platforms are complete, accurate and reflect the brand directions.
-Analyze the performance of products and categories on a regular basis and formulates recommendations to stakeholders in order to boost its performance on the site.
-Liaise with vendors in executing various promotions and monitors its results.
BRAND DIGITAL CAMPAIGNS
-Provide subject matter expertise to support the Brand Marketing team for their respective digital brand campaigns in Social Media, Search, Influencers and Content Management.
DIGITAL MONTHLY REPORT AND ANALYTICS
-Extraction and analysis of data from digital assets and tools in order to create insights that will guide strategy and campaign development
DIGITAL INNOVATION
-Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate
Requirements
Minimum education level: Bachelor ́s Degree
Years of experience: 5
Language(s): English
Knowledge: Social Media
Availability for travel: No
Availability for change of residence: No

Makati, National Capital Region ·  Today, 11:36 AM
Work type
Full Time