Brand ManagerDMark Beauty Corp.

1. Marketing Campaigns: Plan, implement, and monitor marketing campaigns to promote DMark Beauty products in the retail market. This involves creating marketing plans, coordinating with advertising agencies or in-house creative teams, managing budgets, and analyzing campaign performance.
2. Market Research and Analysis: Conduct market research to identify consumer trends, competitor activities, and market opportunities. Analyze market data to gain insights into consumer preferences, behavior, and purchasing patterns. Use this information to develop effective marketing strategies and identify potential gaps in the market.
3. Brand Communication: Develop and implement brand communication strategies to effectively convey the brand's message and key selling points to the target audience. This includes managing brand communication channels such as advertising, social media, PR initiatives, and events.
4. Relationship Management: Build and maintain relationships with key stakeholders, including retail partners, distributors, suppliers, and influencers. Collaborate with these partners to drive brand visibility, secure prime shelf space, and negotiate favorable terms for DMark Beauty.
5. Budget Management: Develop and manage marketing budgets for retail activities. Monitor expenses, track return on investment (ROI), and make data-driven decisions to optimize marketing spend and maximize brand impact.
6. E-commerce Knowledge: Demonstrate understanding of e-commerce platforms, online marketplaces, and digital marketing strategies. Familiarity with e-commerce software and tools such as Lazada, Shopee and Tiktok Shop.
7. Digital Marketing: Understand basics of digital marketing techniques such as search engine optimization (SEO), social media marketing, email marketing, and paid advertising. Execute content creation, copywriting, and social media management.
8. Analytical Skills: Proficiency in using analytics tools to monitor and evaluate e-commerce performance metrics such as sales, conversion rates, traffic, and customer behavior. Basic knowledge of data analysis and the ability to draw actionable insights from data.
Bossjob

Manila City, Metro Manila
Permanent
Full-time