Social Media coordinatorLincraft Australia

SOCIAL MEDIA COORDINATOR
 
Overall Description:
 
We’re looking for a creative and dynamic Content & Social Media & Manager to join Lincraft’s Marketing team - reporting to the Digital & eCommerce Manager.
 
The Content & Social Media Manager is responsible for the management and implementation of the Social Media strategy to communicate our brand’s proposition and personality through engaging and compelling content connecting our customers with our online and offline shopping experience. Importantly, this role will also take a bigger, strategic role as brand content strategist.
 
This person will be highly collaborative and efficient in working along cross functional groups.
 
The successful applicant must:
Develop, Manage and implement Social Media strategy
Work collaboratively with our Content manage to plan brand content across all digital channels to enrich the customer experience
Work with the Ecommerce manager to identify content trends and reporting
Create, curate, and manage all published content alongside our Ecommerce Manager
Together with the customer service team, implement the influencer program
Oversee Community Management and work closely with our Customer Service team to connect and support our customers
Drive a culture of test and learn to ensure our Social channels remain best in breed
Manage reporting and key measures of success for Social Media
About you:
3+ years’ experience in a similar brand content and Social Media role
Demonstrated knowledge of Social Media best practices to drive a positive community sentiment and a proven track record for cost effectively growing brand communities in the digital space
Understanding of a diverse mix of Social Media platforms including but not limited to
Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest, YouTube
Strong copywriting skills and understanding of creative design principles
Strong understanding of content marketing and its implications on social media strategy
Demonstrated commercial acumen, entrepreneurial flair and be results focussed
Experience in juggling multiple projects and liaising with a range of internal and external stakeholders
Previous experience using online metrics tools such as Google Analytics, CRM softwares(will be trained)
Excellent written and verbal communication skills to coordinate for EDMS
Passionate about Social Media and content creation
Marketing degree or equivalent Business degree

2 to 4 Years Experience
Open to Work From Home