seo Content WriterOutsourced Doers

Outsourced Doers is looking for an experienced, creative, and innovative SEO Content Writer to join our dynamic team. The ideal candidate will have proven expertise in producing engaging, SEO-rich content that enhances our brand visibility, drives web traffic, and engages our target audiences.
The SEO Content Writer will work closely with our marketing and creative team to create compelling content for our various digital platforms.
The primary purpose of the SEO Content Writer role is to create high-quality, keyword-focused content that aligns with our marketing objectives and SEO strategy. This role is vital in increasing our online presence, driving organic traffic, and improving our search engine rankings. You'll be responsible for researching, writing, editing, and optimizing a variety of content types, including but not limited to blog posts, articles, and web content.
Position Tasks and Responsibilities1. Research industry-related topics and identify gaps in our content.2. Develop SEO content strategies that align with the company's objectives.3. Write original, high-quality content for various digital platforms.4. Perform keyword research and use SEO guidelines to optimize content.5. Edit and proofread written pieces before publication.6. Coordinate with marketing and design teams to illustrate articles.7. Follow industry-related news and generate ideas around trending topics.8. Ensure all-around consistency (style, fonts, images, and tone).9. Update website content as needed and analyze content success.
Knowledge, Skills, Experience and Competencies
Knowledge:
Search Engine Optimization (SEO): A deep understanding of SEO practices, including keyword research, SEO copywriting, and website optimization. Knowledge of how search engines rank content and the factors that influence these rankings is vital.
Digital Marketing Concepts: Familiarity with digital marketing concepts and strategies, including content marketing, social media marketing, inbound marketing, and email marketing.
SEO Tools: Experience with SEO tools and platforms, such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools, to track website traffic, user engagement, and SEO effectiveness.
Content Management Systems (CMS): Knowledge of various CMS like WordPress, Joomla, Drupal, or similar, which are used to publish digital content.
A.I. platforms such as ChatGPT
Skills:
Writing Skills: Excellent writing skills, including spelling, grammar, and punctuation. The ability to write in various styles and tones appropriate to our brand and target audience.
Research Skills: Proficiency in conducting high-quality research to inform the creation of content. This includes industry-related topics, keywords, audience preferences, and more.
Proofreading and Editing: Strong proofreading and editing skills to ensure content is free from errors and aligns with our brand voice and style guide.
Analytical Skills: The ability to use analytics tools to assess the performance of content, gather insights, and make data-informed decisions.
Treats others with respect and dignity and holds others to account
Operates with honesty, ethics and integrity
Readily accepts new challenges, change and areas of responsibility
Experience/Education:
Work Experience: Proven work experience as a Content Writer, Copywriter, or a related role with a focus on SEO. A portfolio of written work that demonstrates experience in writing a variety of content types.
Competencies:
Adaptability: Ability to keep up with trends in digital marketing and SEO, and to adapt content strategy as necessary.
Collaboration: Works well in a team setting, collaborating with other departments and roles within the company. Can communicate effectively with team members and stakeholders to achieve the company's objectives.
Attention to Detail: Closely reviews and edits content to ensure it's free from errors, appropriately formatted, and aligns with the company's style guide.
Self-Motivation: Takes initiative in identifying content needs, researching topics, and writing content without constant oversight. Handles multiple projects with varying deadlines, prioritizing tasks to meet business goals.
Problem Solving: Identifies problems or inefficiencies in the content creation process and proposes effective solutions. Able to tackle complex SEO challenges and provide creative solutions.
Resilience
Resourceful / Problem solver
Managing and measuring work
Honesty, Integrity and trust
Summary of role requirements:
Looking for candidates available to work on weekdays
2-3 years of relevant work experience required for this role
Working rights required for this role