Description
Roles and Responsibilities
We are seeking a Product Content Specialist to manage the presentation of products for an established eCommerce leader in the computer hardware/upgrade space. The primary focus of this role is to enhance the user experience, improve onsite conversion, and drive sales through effective product positioning, which includes careful consideration of product naming, description/marketing content, graphics, technical specs, and more. A successful candidate will effectively leverage their experience, product knowledge, and content creation skills, using innovative merchandising techniques to provide engaging product information in an effective, easily digestible presentation.
Responsibilities
- Provide authoritative, compelling and consistent product content, including product naming, categorization/hierarchy, comprehensive and compelling product descriptions, product imagery, detailed technical specifications and more
- Leverage product knowledge, understanding of customer behaviour/psychology, and effective online selling techniques to influence and improve all aspects of our online store, including site structure, page design, visual presentation, onsite search and more, ensuring friction-free purchase paths
- Perform regular site reviews to identify opportunities for product content improvements
- Identify opportunities to connect products with related content across the site to improve product listings, increase conversion, and improve customer engagement
- Understand the impact of product content - monitor and analyze performance trends across products and categories, and present thoughtful strategies for improvement/development
- Understand industry/competitor trends - monitor pricing, messaging, functionality, and presentation on competing retail/brand sites
- Maintain a repository of requests and feedback from customers, employees, and management, ensuring timely and efficient use to improve the overall customer experience
- Utilize customer feedback mechanisms to collect, analyze and appropriately act on customer feedback
Required Experience
- Category management experience
- Optimizing onsite searches
- Customer service/call centre/tech support experience
Minimum Qualifications
- 2+ years experience in merchandising and/or building content for a B2C e-commerce business, preferably in Computing Hardware or Consumer Electronics
A Successful Candidate must have
- Ability to identify and effectively communicate an item's key selling points in a creative and compelling way (both written and visual) that is on-brand, relevant, and tailored to site visitors
- Experience managing large amounts of detailed product data, content, pricing, image assets, etc.
- Ability to be detail-oriented, capable of handling multiple projects at once, adept in navigating ambiguity and rapidly changing or competing priorities
- Ability to understand/code HTML/CSS
- Working knowledge of modern eCommerce platforms and content management systems
- Interest or experience in the Computing Hardware/Memory/Storage industries
- Ability to be a team player with a positive attitude and willingness to learn and improve
Proficient with
- Microsoft Office (Excel, Word, etc.)
- Google Docs (Sheets, Slides, etc.)
- Experience Advantage
- Project management/collaboration tools is a plus
Perks
- Free parking and jeepney services
- Medical and dental insurance
- Great culture
- Highly engaged team
- Unlimited potential for growth
- Fun and family-oriented working environment
Requirements
Minimum education level: Bachelor ́s Degree
Years of experience: 2
Availability for travel: No
Availability for change of residence: No
Roles and Responsibilities
We are seeking a Product Content Specialist to manage the presentation of products for an established eCommerce leader in the computer hardware/upgrade space. The primary focus of this role is to enhance the user experience, improve onsite conversion, and drive sales through effective product positioning, which includes careful consideration of product naming, description/marketing content, graphics, technical specs, and more. A successful candidate will effectively leverage their experience, product knowledge, and content creation skills, using innovative merchandising techniques to provide engaging product information in an effective, easily digestible presentation.
Responsibilities
- Provide authoritative, compelling and consistent product content, including product naming, categorization/hierarchy, comprehensive and compelling product descriptions, product imagery, detailed technical specifications and more
- Leverage product knowledge, understanding of customer behaviour/psychology, and effective online selling techniques to influence and improve all aspects of our online store, including site structure, page design, visual presentation, onsite search and more, ensuring friction-free purchase paths
- Perform regular site reviews to identify opportunities for product content improvements
- Identify opportunities to connect products with related content across the site to improve product listings, increase conversion, and improve customer engagement
- Understand the impact of product content - monitor and analyze performance trends across products and categories, and present thoughtful strategies for improvement/development
- Understand industry/competitor trends - monitor pricing, messaging, functionality, and presentation on competing retail/brand sites
- Maintain a repository of requests and feedback from customers, employees, and management, ensuring timely and efficient use to improve the overall customer experience
- Utilize customer feedback mechanisms to collect, analyze and appropriately act on customer feedback
Required Experience
- Category management experience
- Optimizing onsite searches
- Customer service/call centre/tech support experience
Minimum Qualifications
- 2+ years experience in merchandising and/or building content for a B2C e-commerce business, preferably in Computing Hardware or Consumer Electronics
A Successful Candidate must have
- Ability to identify and effectively communicate an item's key selling points in a creative and compelling way (both written and visual) that is on-brand, relevant, and tailored to site visitors
- Experience managing large amounts of detailed product data, content, pricing, image assets, etc.
- Ability to be detail-oriented, capable of handling multiple projects at once, adept in navigating ambiguity and rapidly changing or competing priorities
- Ability to understand/code HTML/CSS
- Working knowledge of modern eCommerce platforms and content management systems
- Interest or experience in the Computing Hardware/Memory/Storage industries
- Ability to be a team player with a positive attitude and willingness to learn and improve
Proficient with
- Microsoft Office (Excel, Word, etc.)
- Google Docs (Sheets, Slides, etc.)
- Experience Advantage
- Project management/collaboration tools is a plus
Perks
- Free parking and jeepney services
- Medical and dental insurance
- Great culture
- Highly engaged team
- Unlimited potential for growth
- Fun and family-oriented working environment
Requirements
Minimum education level: Bachelor ́s Degree
Years of experience: 2
Availability for travel: No
Availability for change of residence: No
Other Info
Pampanga, Central Luzon · Today, 02:09 PM
Work type
Full Time
Work type
Full Time
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Shore 360
About the company
Shore 360 jobs
₱ 21,000.00 monthly · Pampanga, Central Luzon · 14 September (updated)
Position product Content specialist - with 2 years of experience recruited by the company Shore 360 at Pampanga, Joboko automatically collects the salary of Apply, finds more jobs on Product Content Specialist - With 2 years of experience or Shore 360 company in the links above
About the company
Shore 360 jobs
₱ 21,000.00 monthly · Pampanga, Central Luzon · 14 September (updated)