ph_e-commerce and Digital Marketing specialistBoehringer Ingelheim

OUR COMPANY
At Boehringer Ingelheim we develop breakthrough therapies and innovative healthcare solutions in areas of unmet medical need for both humans and animals. As a family owned company, we focus on long-term performance. We believe that, if we have talented and ambitious people who are passionate about innovation, there is no limit to what we can achieve; after all, we started with just 28 people. Now, we are powered by 50,000 employees globally who nurture a diverse, collaborative and inclusive culture.
THE POSITION:
Identify, plan BIAHPI Companion Animal Segment's E-Commerce goals. Develop an e-commerce strategy to drive online sales, using tools such as SEO, CMS, Social Media, other channel marketing. Create online activity to encourage customer to buy product or service. Plan and Control budget for online advertisement. Coordinate efforts across related functions to support BIAHPI Companion Animal Segment's E-Commerce strategy to deliver growth ambition.
Together with the Brand Manager, build a solid PHC digital business model to drive further growth acceleration through digital marketing guidance and innovation.
Tasks & Responsibilities:
Based on the current e-commerce & digital assessment, establish online channel, oversee online marketing efforts & customer strategy in collaboration with Global PHC team, followed by actionable robust implementation plan.
Support business collaboration with the E-Commerce enabler to manage the E-Commerce business (Lazada, Shopee, etc.)
Conduct online marketing efforts and create articles and contents for clients. Develop and improve BIAHPI's digital marketing strategy. Develop and maintain online presence and brand recognition online and landing pages focused and aligned to brand plan and retailer strategy, to achieve annual growth target.
In strong collaboration with ROPU, build BIAHPI PHC brands in digital channel and continuously lead category growth.
Develop and manage the online shopper journey and ensure insights are fed into brand teams. Advise brand teams on traffic driving activity associated with branded online presence, ensure alignment with local digital brand promotion plans.
Self-Digital Capabilities: building Pet digital capability to enable to drive high performance in your respective markets
Monitor major competitor online activities and keep relevant company management aware (platform developments, online pricing, promotion, digital marketing activities). Celebrates and shares best practices/key learnings with relevant stakeholders.
Requirements:
Minimum bachelor degree.
2+ yrs experience in E-commerce (including transformation, change management and execution) required
2+ yrs Customer management experience (preferred)
Strong written & verbal communication skills along with excellent interpersonal skills and demonstrates ability to develop stakeholder relationships.
Demonstrates strategic thinking, initiative, creativity and proven track record for innovation.
WHY BOEHRINGER INGELHEIM?
With us, you can grow, collaborate, innovate and improve lives.
We offer challenging work in a respectful and friendly global working environment surrounded by a world of innovation driven mindsets and practices. In addition, learning and development for all employees is key, because your growth is our growth. We also offer a competitive salary, generous amount of vacation time, numerous benefits towards your wellness & financial health and work-life balance. To learn more about what benefits could be waiting for you, please visit our Career Area.
Boehringer Ingelheim is an equal opportunity global employer who takes pride in maintaining a diverse and inclusive culture. We embrace diversity of perspectives and strive for an inclusive environment, which benefits our employees, patients and communities.
Want to learn more? Visit https://www.boehringer-ingelheim.com/
READY TO CONTACT US?
Please contact our Recruiting Team: PH: +63 2 8876-6899; [Protected Info]
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Boehringer Ingelheim

Philippines
Permanent
Full-time