Marketing OfficerDigital Analytics Ventures Inc

We are looking for a Marketing Officer who is responsible for nurturing partnerships and acquiring new members for GoRewards. The Marketing Officer tracks advertising costs, researching consumer behavior and exploring market trends and opportunities. To be successful in this role, you should have experience with PPC campaigns, Online to Offline marketing and be comfortable with processing and analyzing marketing data.
Responsibilities
Measure ROI of online and offline advertising campaigns
Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
Monitor budget distribution and performance of paid ad campaigns
Conduct competitive research and analyze benchmarking data
Recommend website and campaign optimizations
Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc.)
Work closely with other squads to identify opportunities for new client acquisition
Requirements
Expertise in Google Analytics
Expertise in FB CASS
In-depth understanding of SEM campaign strategies and SEO practices
Proficient in MS Excel
Strong analytical abilities
BSc in Marketing, Economics or relevant field
Digital Analytics Ventures Inc

Pasig City, Metro Manila
Permanent
Full-time