market Research Analyst - insuranceShopee

Job Description
Job Description:
Prepare clear and concise reports, presentations, and visualizations that communicate complex research findings related to the digital insurance sector
Stay updated on technological advancements, industry trends, and consumer behavior in the digital realm to provide informed insights that shape our digital insurance strategy
Assist in the design and execution of digital surveys, online focus groups, and other digital research activities to gain new perspectives from a tech-savvy audience
Conduct market research to identify customer needs, preferences, and trends within the digital insurance sector, providing insights to inform product development and marketing strategies
Collaborate with product management teams to understand the features, benefits, and value propositions of our digital insurance products
Develop compelling product messaging and positioning that effectively communicates the unique benefits of our digital insurance offerings to target audiences
Create and oversee the production of marketing collateral, including digital content, sales materials, and presentations that showcase the value of our products
Requirements:
Bachelor's degree in Marketing, Business, Statistics, or a related field
Recent graduate or up to 1 to 2 years of relevant work experience in market research or a related role within the digital landscape
Excellent communication skills, both written and verbal, to convey complex digital findings in a clear and concise manner
Demonstrated creativity and an innovative mindset, with the ability to approach digital research challenges from unique angles
Collaborative team player who can work effectively in cross-functional digital environments
A passion for staying current with digital industry trends and a curiosity to explore unconventional digital research methodologies