growth Marketing AssociateThumbtack

About the Growth Marketing Team
The Growth Marketing team at Thumbtack is an important lever of growth for the company, responsible for acquiring and retaining pros and customers on Thumbtack via SEO, SEM, paid acquisition, and customer engagement channels. The Growth Marketing team is embedded in a larger highly cross-functional Growth org with Engineering, PM, and Analytics resources to help support its efforts.
About the Role
The Growth Marketing team is looking for a Growth Marketing Associate to help oversee our engagement marketing notifications across planning, execution, and reporting.
This role will need to operate cross-functionally with a variety of partners throughout the product development org, so our ideal candidate is very organized, adept at working with different teams and stakeholders, and able to prioritize work to manage time efficiently. No prior experience in lifecycle marketing is required, but an interest in learning more about lifecycle/engagement marketing is preferred.
Responsibilities
Build and execute marketing campaigns across email, push, and other marketing channels
Facilitate testing/QA process with stakeholders for each campaign to ensure flawless execution
Run A/B tests across campaigns to identify key levers of growth that we can scale across the program
Analyze and report on the impact of engagement programs, using learnings to iterate and make improvements
Must-Have Qualifications
If you don't think you meet all of the criteria below but still are interested in the job, please apply. Nobody checks every box, and we're looking for someone excited to join the team.
1-3+ years of marketing experience, preferably in lifecycle/engagement marketing or marketing ops
Experience working with ESPs and/or a marketing/engagement automation tool (Iterable or Pardot experience a plus)
Ability to pick up new processes and technologies quickly
Excellent project management and communication skills
Nice-To-Have Qualifications
Experience developing email templates using HTML and CSS
Experience with data analytics
Precise attention to detail
Thumbtack is a virtual-first company, meaning you can live and work from any one of our approved locations across the United States, Canada or the Philippines*. When it is safe to gather, we will begin to host in-person events on a regular basis. Remote employees will be expected to travel occasionally for these events to a Thumbtack library or offsite team-building location. In cities with 5+ employees, we are establishing local communities, where employees can gather for local events. Additionally, employees in the San Francisco, Salt Lake City, Toronto and Manila areas will have opt-in access to communal workspace at one of our Thumbtack libraries. We always prioritize the health and safety of our employees. Currently, participation in these events and Thumbtack library use are optional. Both require employees to be fully vaccinated.
#LI-Remote
Thumbtack

Manila City, Metro Manila
Permanent
Full-time