field marketing executive - south gma (dasmariñas or Muntinlupa)Japan Tobacco International

We're JTI, Japan Tobacco International and we believe in freedom.
We think that the possibilities are limitless when you're free to choose. In fact, we've spent the last 20 years innovating, creating new and better products for our consumers to choose from. It's how we've grown to be present in 130 countries. But our business isn't just business. Our business is our people. Their talent. Their potential. We believe when they're free to be themselves, grow, travel, and develop, amazing things can happen for our business.
That's why our employees, from around the world, choose to be a part of JTI. It's why 9 out of 10 would recommend us to a friend. And why we've been awarded Global Top Employer status, six years running.
So when you're ready to choose a career you'll love, in a company you'll love, feel free to #JoinTheIdea. (Learn more: jti.com)
Please apply till May 31, 2022, COB
Local applicants are welcome.
Department: Marketing
Location: South GMA - Dasmariñas || Muntinlupa
Reporting to: Field Marketing Zone Manager - South GMA - Jocever Villanueva
Role: Permanent
Headcount: 2
WHAT THIS POSITION IS ABOUT - PURPOSE
Develop short-term to long-term goals in building the business in the assigned region with channel-specific strategies to ensure the growth of the JTI portfolio in terms of distribution, market dominance, expansion, consumer preference, profitability, and overall execution. Analyze the development, performance, profitability, and needs of the trade and consumer as well as trade and consumer activities of main FMCG competitors. Manage framework of the relationship between JTI and the trade by developing and implementing strategic business building programs in order to enhance brand equity, consumer loyalty, company image, trade partnership, accelerate trade development, and growth of long-term sustainability and profitability.
WHAT WILL YOU DO - RESPONSIBILITIES
Develop Short-Term and Long-Term Business Plan for JTI Brands
Develop a trade marketing plan per region to ensure market share and value growth for assigned categories.
Trade programs that will deliver sustainable sales volume growth
Initiatives that will deliver superior distribution and merchandising versus key competitors
Performance vs. objective in terms of volume, implementation guidelines, competitive reaction, ease in implementing trade, promo spending (ROI, CTSR, CTISR)
Qualifies proposals of sales-initiated promotions and recommends changes consistent with brand strategies and budget.
Execute overall deployment of Marketing and Sales Initiatives
Manage overall deployment of regional brand and brand/trade activations to Field Personnel in the Regional Key coordinating person for all promotions to trade segment and/or account which will cover: Deals, Price offs, Trade Incentives, Bundling Activities (multi-pack or premiums), Trade Rebates, Sampling, and Brand activations o Manage promotional agencies and ensure effective operations within agreed objectives and timeframes
Develop regional strategies and programs into actionable steps via the release of Regional Sales Execution Guidelines (RSEG) to Field Sales
Sets full-year initiatives calendar based on priorities of the Sales cycle and/or Region (Traffics Sales & Marketing initiatives)2d) End-to-end development to execution -- Oversee, monitor, measure execution success and program post-evaluation.
Develop Superior Distribution, Merchandising, and Pricing Strategies
Analyze and develop superior distribution, coverage, merchandising, and pricing by trade segment through analysis of trade dynamics and informs the Sales team on any distribution, merchandising, and pricing opportunities in the area.
Analyze competitive landscape and regularly cascade competitive activities and recommends immediate action plans to counter competition in the trade
Analyze and review Nielsen Retail Audit results and transform opportunities into actionable plans for Field Sales
Conduct fieldwork for territory development
Submit Regional Monthly analysis and recommendations to the RSM
Co-Lead with Marketing & Trade Marketing on all New Product Launches
Plans out pipeline volumes, distribution, merchandising, and pricing standards in close coordination with Marketing for regional new products
Develop new product trade programs that will help field sales towards the achievement of business objectives
Ensure "Speed to Market" success and development of best practices to be shared with field sales
Establish strict controls for program enablers and other support selling stock controls
Monetary Budget
Free goods
Merchandising materials monitoring
Premium Items
Physical counting of selling stocks (depot and vehicles)
WHO ARE WE LOOKING FOR - REQUIREMENTS:
Bachelor's Degree graduate
At least 3 years of Field Marketing, Trade Marketing, Marketing, or Sales experience that includes field experience from an FMCG industry
Knowledgeable in MS Office
Good oral and written communication skills
Functional Skills
Has acquired expertise in either Trade - General Trade and Key Accounts, Distributor Management, Trade Marketing, or Brand Management
Has acquired understanding of Customer/Trade Marketing or In-Store Activations
Has a basic understanding of Category Management
Has strong analytical skills
Demonstrates strong leadership skills
WHAT'S IN IT FOR YOU?
Be covered with medical insurance and HMO upon hiring, with HMO dependent coverage and medicine allowance
Receive bonuses and cash allowances such as meal and transport allowance
Have access to over 200 company training
Well-being programs for employees
Opportunities for your career growth
Recreational facilities in the office - Videoke, billiard and table tennis
Be part of a truly international and diverse company with over 40,000 employees in 130 countries.
Experience the culture of an Investors in People certified company
Find out why 9 out of 10 employees recommend us to a friend.
Understand why 9 out of 10 employees say they feel free to be themselves.
WHAT ARE THE NEXT STEPS - RECRUITMENT PROCESS:
Thank you very much for your interest in the role. You are welcome to apply.
We will make sure every candidate will receive a reply within 2 weeks after the application deadline.
Japan Tobacco International

Muntinlupa City, Metro Manila Dasmariñas City, Cavite
Permanent
Full-time