Digital Marketing Specialist - Facebook and InstagramYourVirtualPeople, Inc.

Description
The ideal candidate has a passion / interest / experience in the wellness industry
Must have experience in digital marketing / ads / email marketing / administration
Main Goals:
The Soulful Reset Program
- To enrol as many new students as possible every month using digital marketing
- To nurture the students in the Facebook Group once enrolled
Salty Peaches Wellness Membership
- To enrol as many new members as possible every month using digital marketing
- To nurture the members in the Facebook Group once paid member
Build Instagram Following
Create Instagram Content for posting
Create high converting ads
Create efficient sales funnels
- Ideal candidate is experienced and knowledgeable in building an online following and presence effectively using instagram.
- Ideal candidate is experienced and has proven skills in creating beautiful graphics to compliment the instagram feed.
- Content creation using image album given, and create graphics / quote / recipe posts that are on brand
- Schedule posts and captions two weeks in advance for approval and editing
- Follow given outline for types of posts ie (Educational / Inspiring / Shareable / Selling)
- Engage with accounts (following and not following) to increase brand awareness and following growth
- Research and us relevant hashtags using proven hashtag strategy
- Always be looking for new ways to increase instagram following with engaged and aligned followers
Ads
- Ideal candidate is experienced and knowledgeable in creating captivating and converting Facebook and Instagram ads to promote and convert ideal customer
- Create ad campaigns for both products (Salty Peaches Wellness Membership and The Soulful Reset Program)
- Manage ads and refine audience and spend to create effective and high converting campaigns
Funnels
- Create high converting funnels from ads to enrolment in either membership or program.
- Identify where funnels can be more effective and efficient and adjust accordingly
Email Marketing
- Create engaging email sequences that nurture and build relationships with email lists
- Create simple and engaging lead magnets that build email lists for both brands
- Send weekly emails to mail list to keep leads warm
- Create high converting sales emails at time of launch of new products
Facebook Groups
- Manage two facebook groups (Community Manager)
- Check student and member numbers when they request to be added to the group.
- Post once a day in each group to create engagement and give value
- Post once a week in the Soulful Reset group to advertise weekly coaching call
- Post once a month in Salty Peaches Member group to advertise monthly expert call
Admin
- File Emails
- Send 'new enrolment' emails to coaches
- Check memberspace emails when a new member uses the program link
- Check the flodesk emails when a new student is added to the list
- Other miscellaneous administrative tasks
Requirements
Minimum education level: Bachelor ́s Degree
Years of experience: 4
Language(s): English
Availability for travel: No
Availability for change of residence: No

Pampanga, Central Luzon ·  Today, 06:01 AM (updated)
Work type
Full Time