crm campaign ExecutiveCoral

Role Purpose:
Working within the CRM team and reporting to the CRM Manager, the CRM Campaign Executive responsibilities include (but are not limited to) the delivery of CRM activity for the Interactive business, including implementation of all marketing campaigns and ensuring the achievement of the corresponding KPI targets.
Key Responsibilities
Delivery of CRM activity for the business - including e-mail, SMS and Mobile push notification marketing and other activity streams as required - according to the CRM contact plan
Ensure that all activity delivered is consistent and follows the brand guidelines as well as best practice and that all materials are fully compliant with all relevant legislation
Ensure that customer communications are kept up to date and reflective of any changes to our products or for any key seasonal events
Proof all campaigns and ensure that quality standards are met
Work closely with internal departments to assist in co-ordinating all activity at an Interactive business level and ensuring that all campaigns/materials complement overall business
Work to continually improve creative techniques, performance and output/productivity levels
Coordinate the completion of the CRM plan by providing regular project and task status updates and report team activities against the plan
Ensure that the process is followed at all times, including iterations to the process to drive efficiency and user training
Keep abreast of industry best practice and report on/share learning's with the wider team on a consistent and objective basis
Qualifications and Educational Requirements
Must possess a High School Diploma, Vocational Diploma / Short Course Certificate, Bachelor's Degree, any field.
Specialist Skills and Experience Required
Experience in executing marketing plans
Demonstrable experience executing email and other CRM campaigns
Good knowledge of Email and overall campaign Best Practice
Experience of actively using and optimising CRM techniques
Strong communication skills (verbal, written and presentational) and the ability to work with a variety of teams within a company
Good Microsoft Office (Excel, Word, Outlook etc.) skills
Good technical skills in HTML and knowledge of Dreamweaver
Experience of working with Content and/or Campaign Management Systems preferred
Very organised and with a strong work ethic
About Entain
We may sit on the FTSE100, but for millions of customers worldwide, we're the brands they hold in their hands - and heart. As the home of household names like Ladbrokes, Foxy and PartyPoker, to name just a few, we elevate lives with moments of excitement. And right now we're elevating ourselves above the competition. We're leading the industry in bold new directions - and it's our diverse and talented team who are making this possible. Believe us, the best is yet to come. For our customers. For our future. For your career.
DEI and Wellbeing @ Entain
At Entain we do what's right. It's one of our core values. Which is why we're taking the lead when it comes to creating a diverse, equal and inclusive future - for our people, our industry and our society. We've created a culture where everyone can feel psychologically safe, included and heard. Where being accepted for who you are is a given. Here, we celebrate our individual differences, and make sure everyone feels supported, respected, and empowered to thrive - and that starts from the moment you apply to join us.
Life @ Entain
We're a team who love to play, and win, together. We love building bonds between our people, and we love to build your career up too. Join us, and we won't just be your employer, we'll be your biggest cheerleader. We'll give you the power to lead the conversation on your learning and career goals from day one, and then get behind you with all the support you need to take your career - and our business - to new heights.
Coral

Manila City, Metro Manila
Permanent
Full-time