Brand engagement and retention headHR SPECTACLES

Job Description
At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
Job Description
- Ability to systematically source out relevant information regarding current and evolving customers, competition, solutions, and marketing opportunities from various resources to develop the customer and market profile
- Thinking expansively to understand the complexities and interdependencies of various types of information (customer, economic, trade, technology, business, competition, trends) and able to make connections between seemingly disparate ideas
- Acumen to identify, evaluate, and draw logical conclusions from available data to create business decisions and strategies
- Ability to project future financial and operational resources and requirements, manage and deliver profits through an effective balance of revenues and costs
- Rigor in determining and assessing key business factors, and successfully drive value through long-term and short-term planning and implementation with the use of analytical techniques and innovative methodologies
- Ability to simultaneously work well with and manage all necessary stakeholders, both internal and external, to be able to deliver solutions that jointly address most if not all critical agenda
- Ability to think strategically and execute methodically
- High attention to detail including proven ability to manage multiple, competing priorities simultaneously
- Ability to work in a fast-paced environment where continuous innovation is desired as is bringing customer oriented products to market
- Superior communication skills, both verbal and written
- Willingness to roll up your sleeves and do whatever is necessary, having a general manager / owner mentality
CUSTOMER LIFECYCLE MANAGEMENT
- Drives the overall engagement strategy with Globe Prepaid's growing customer base, ensuring their engagement (beyond tariff)
- Leads and orchestrates all engagement and experience reviews (Dashboards, Brand Review) including insight-generation on the latest trends to drive retention across the customer base and ensures translation of insights to programs for Globe Prepaid.
- Continuously aims to get to know the customers better & deeper, ensuring that Globe Prepaid is able to serve their needs
- Leads integration of competitive monitoring activities and recommends POVs and strategic responses as necessary
- In collaboration with other stakeholders, recommends and implements programs to improve subscriber quality
DEVICES, SIMS, CALL CARDS
- Leads the device, SIMs and callcards strategy formulation of Globe Prepaid to sustain revenue growth and relevance
- Brand champion in all initiatives affecting SIMs- and device-marketing related projects
- Oversees the regular update and refinement brand customer insights related to devices, SIMs and Call Cards to ensure relevance and competitiveness
- Oversees the design development process and business case development and analysis for SIMs, Call Cards and device launches
- Collaborates with brand partners on programs to drive Globe Prepaid's devices, SIMs, call cards agenda
- Oversees the GTM initiatives for all devices, SIMs, call cards portfolio launches
- Brand champion for strategic migration projects (LTE/5G migration, LTE/5G device strategy)
TALENT BUILDING
- Develops training plan to further brand skills based on baseline performance - Undertakes performance management activities to ensure delivery of goals and behavior is aligned with Globe's Leadership Competencies
- Builds succession plan for team to ensure business continuity
Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.