regional Marketing ManagerGlobe Telecom, Inc.

Job Description
At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
Job Description
Drives the growth of the prepaid business (GP/TM) in the regions.
Develops a relevant & current regional strategy hinged on a deep understanding of the region, its customers, and the dynamics of the prepaid business
Leads regional insighting & manages the brand metrics of the region, to drive loader base management - from acquisition, retention, and brand engagement
Regional Insights and Analytics
Drives the regional dashboarding, brand health tracking, deepdives and drilldowns to determine key action plans to address business issues and challenges of the region
Facilitates, advises, communicates, and leads customer insights and global trends spotting specific to the region, to ensure brand products, services, and propositions are developed to further build on customer needs (current and future)
Regional Marketing and Micromarket Execution
Ensures regional translation of GP & TM brand propositions and national brand programs, that are aligned with regional insights & learnings
Manages brand equity and imagery of GP & TM, ensuring cut through and relevance of messaging in each region
Executes and ensures alignment of key micromarket programs in the region
Determines budget recommendation and oversees execution of the regional strategies that are needed to drive the prepaid business
Oversees, resolves, manages and recommends the A&P spending to ensure resources are well allocated and efficiently spent on projects that will deliver the most revenue and/or will build the business future (strategic business projects/programs)
Talent Building
Develops personal training plan to further brand skills based on baseline performance
Undertakes performance management activities to ensure delivery of goals and behavior is aligned with Globe's LCs and LAs
Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.