PPC EXPERT - GOOGLE ADS
Job Summary:
The PPC Expert - Google Ads will be responsible for developing and executing advanced PPC campaigns across various platforms to drive targeted traffic, conversions, and ROI. The ideal candidate will have at least 2 years of experience in PPC advertising, with demonstrated success in driving targeted traffic and conversions. They should have in-depth knowledge of Google Ads, Bing Ads, and social media advertising platforms, as well as proficiency in keyword research, ad copywriting, and A/B testing. The PPC Marketing Specialist will work closely with other teams to optimize landing pages and user experiences.
Job Description:
Develop and execute advanced PPC campaigns across various platforms (Google Ads, Bing Ads, Social media) to drive targeted traffic, conversions, and ROI.
Lead strategic planning and budget allocation, identifying opportunities for campaign expansion and optimization.
Conduct thorough keyword research, ad copywriting, and A/B testing to improve ad performance and click-through rates.
Analyze campaign data to make data-driven decisions, adjusting bids, budgets, and targeting to achieve KPIs.
Implement advanced targeting techniques such as retargeting, geotargeting, and demographic targeting to reach the right audience segments.
Stay current with industry trends and platform updates, adapting strategies to maximize ad placements and visibility.
Collaborate with design and content teams to create engaging and effective ad creatives that align with campaign goals.
Utilize analytics tools to generate regular performance reports, presenting insights and recommendations to stakeholders.
Optimize landing pages and user experiences to enhance ad-to-landing-page relevance and conversion rates.
Qualifications:
At least 2 years of experience in PPC advertising, with demonstrated success in driving targeted traffic and conversions.
In-depth knowledge of Google Ads, Bing Ads, and social media advertising platforms.
Proficiency in keyword research, ad copy writing, and A/B testing.
Ability to analyze campaign data and make data-driven decisions to achieve KPIs.
Experience with advanced targeting techniques such as re targeting, geotargeting, and demographic targeting.
Strong communication and collaboration skills, with the ability to work effectively in a team environment.
Experience with analytic tools such as Google Analytic and Data Studio.
Familiarity with landing page optimization and user experience best practices.
Job Summary:
The PPC Expert - Google Ads will be responsible for developing and executing advanced PPC campaigns across various platforms to drive targeted traffic, conversions, and ROI. The ideal candidate will have at least 2 years of experience in PPC advertising, with demonstrated success in driving targeted traffic and conversions. They should have in-depth knowledge of Google Ads, Bing Ads, and social media advertising platforms, as well as proficiency in keyword research, ad copywriting, and A/B testing. The PPC Marketing Specialist will work closely with other teams to optimize landing pages and user experiences.
Job Description:
Develop and execute advanced PPC campaigns across various platforms (Google Ads, Bing Ads, Social media) to drive targeted traffic, conversions, and ROI.
Lead strategic planning and budget allocation, identifying opportunities for campaign expansion and optimization.
Conduct thorough keyword research, ad copywriting, and A/B testing to improve ad performance and click-through rates.
Analyze campaign data to make data-driven decisions, adjusting bids, budgets, and targeting to achieve KPIs.
Implement advanced targeting techniques such as retargeting, geotargeting, and demographic targeting to reach the right audience segments.
Stay current with industry trends and platform updates, adapting strategies to maximize ad placements and visibility.
Collaborate with design and content teams to create engaging and effective ad creatives that align with campaign goals.
Utilize analytics tools to generate regular performance reports, presenting insights and recommendations to stakeholders.
Optimize landing pages and user experiences to enhance ad-to-landing-page relevance and conversion rates.
Qualifications:
At least 2 years of experience in PPC advertising, with demonstrated success in driving targeted traffic and conversions.
In-depth knowledge of Google Ads, Bing Ads, and social media advertising platforms.
Proficiency in keyword research, ad copy writing, and A/B testing.
Ability to analyze campaign data and make data-driven decisions to achieve KPIs.
Experience with advanced targeting techniques such as re targeting, geotargeting, and demographic targeting.
Strong communication and collaboration skills, with the ability to work effectively in a team environment.
Experience with analytic tools such as Google Analytic and Data Studio.
Familiarity with landing page optimization and user experience best practices.
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Glophics Web Design and Advertising Inc.
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