Paid Media StrategistSix Spoke Media
Workplace: Cebu
Salary: Agreement
Work form: Full time
Posting Date: 07/11/2025
Deadline: 23/10/2020
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SIX SPOKE: PAID MEDIA STRATEGIST
ABOUT US
Be a part of a new breed of Agency!
The more you learn about us, the more you’ll realize that Six Spoke Media is more than your typical company. Our goal is to be a new breed of agency for a new age.
Discoverability Marketing. Digital Media. Empowered Consumers. Disruptive Technologies. Globalization. The Social Web.
We help our clients navigate in this new era where brands must transform their marketing and advertising strategies in order to effectively engage and connect with their customers and their communities anywhere in the world.
In order to do this, we’ve combined a brand and advertising consultancy, a full-service interactive agency, and a media company, layered on some kick-ass technology and global offices to provide our clients with the know-how and capabilities that make us the mad men and women of the modern world.
Oh yeah, and ultimately our goal is to change the world while having fun.
To learn more about why Six Spoke Media is one of the fastest-growing agencies in the country, visit www.sixspokemedia.com
JOB DESCRIPTION
The Paid Media Strategist will work closely with client accounts to ensure the performance of their paid media platforms.This person will be directly responsible for managing, optimizing, reporting on, and communicating the effectiveness of multiple online advertising channels including paid search, product listing ads, retargeting, display and paid social to a number of client accounts. The primary responsibility of the Paid Media Strategist is to ensure client account performance is continuously improving, and that support is provided to the analysts you work with. The Paid Media Strategist is also responsible for analyzing paid media performance , using data, analytical skills and tools to optimise outcomes from all Paid Media activities depending on KPI.
JOB DUTIES
Perform and generate reports for Paid media campaigns, daily account management of paid media accounts across multiple platforms (Google AdWords, Yahoo, Bing and others)
Optimize client’s paid media campaigns, audiences, creatives, budgets, and bids across multiple channels to target performance goals and metrics
Monitor, track and evaluate campaign performance based on client KPIs and provide actionable insights to the management team.
Understand the client’s product, marketing objectives and digital goals with an emphasis on paid search, and proactively make strategic paid media campaign recommendations
Keep pace with the latest industry trends, buying strategies, paid media best practices and technologies.
Support the generation of new paid media campaigns and other paid search advertising initiatives
Provide recommendations and execute strategies for display network, campaign structuring, targeting, keyword opportunities, and other facets of paid media campaigns in accordance with client goals
Work closely with the other team members on advertising to meet client goals
Communication to team and management on project development, timelines, and results
Utilize data modeling and bid management tools to maximize the effectiveness of media campaigns.
Generate daily, weekly and monthly client reporting for all those major metrics such as revenue tracking, goals tracking, and other paid media initiatives
REQUIREMENTS & QUALIFICATIONS
BSc/BA in Marketing, Digital Media or a related field
Proven experience in Digital Media Campaigns, Paid media strategy, PPC/Paid Search, Google Adwords/BingAdCenter, B2C/B2B
Experience in data analysis and reporting
Knowledge of SEO and digital marketing concepts
Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
Understanding of HTML and XML is a plus
Proficient in MS Office (particularly Excel)
Excellent communication skills
Analytical thinking with strong math skills
AdWords certification is a plus
ABOUT US
Be a part of a new breed of Agency!
The more you learn about us, the more you’ll realize that Six Spoke Media is more than your typical company. Our goal is to be a new breed of agency for a new age.
Discoverability Marketing. Digital Media. Empowered Consumers. Disruptive Technologies. Globalization. The Social Web.
We help our clients navigate in this new era where brands must transform their marketing and advertising strategies in order to effectively engage and connect with their customers and their communities anywhere in the world.
In order to do this, we’ve combined a brand and advertising consultancy, a full-service interactive agency, and a media company, layered on some kick-ass technology and global offices to provide our clients with the know-how and capabilities that make us the mad men and women of the modern world.
Oh yeah, and ultimately our goal is to change the world while having fun.
To learn more about why Six Spoke Media is one of the fastest-growing agencies in the country, visit www.sixspokemedia.com
JOB DESCRIPTION
The Paid Media Strategist will work closely with client accounts to ensure the performance of their paid media platforms.This person will be directly responsible for managing, optimizing, reporting on, and communicating the effectiveness of multiple online advertising channels including paid search, product listing ads, retargeting, display and paid social to a number of client accounts. The primary responsibility of the Paid Media Strategist is to ensure client account performance is continuously improving, and that support is provided to the analysts you work with. The Paid Media Strategist is also responsible for analyzing paid media performance , using data, analytical skills and tools to optimise outcomes from all Paid Media activities depending on KPI.
JOB DUTIES
Perform and generate reports for Paid media campaigns, daily account management of paid media accounts across multiple platforms (Google AdWords, Yahoo, Bing and others)
Optimize client’s paid media campaigns, audiences, creatives, budgets, and bids across multiple channels to target performance goals and metrics
Monitor, track and evaluate campaign performance based on client KPIs and provide actionable insights to the management team.
Understand the client’s product, marketing objectives and digital goals with an emphasis on paid search, and proactively make strategic paid media campaign recommendations
Keep pace with the latest industry trends, buying strategies, paid media best practices and technologies.
Support the generation of new paid media campaigns and other paid search advertising initiatives
Provide recommendations and execute strategies for display network, campaign structuring, targeting, keyword opportunities, and other facets of paid media campaigns in accordance with client goals
Work closely with the other team members on advertising to meet client goals
Communication to team and management on project development, timelines, and results
Utilize data modeling and bid management tools to maximize the effectiveness of media campaigns.
Generate daily, weekly and monthly client reporting for all those major metrics such as revenue tracking, goals tracking, and other paid media initiatives
REQUIREMENTS & QUALIFICATIONS
BSc/BA in Marketing, Digital Media or a related field
Proven experience in Digital Media Campaigns, Paid media strategy, PPC/Paid Search, Google Adwords/BingAdCenter, B2C/B2B
Experience in data analysis and reporting
Knowledge of SEO and digital marketing concepts
Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
Understanding of HTML and XML is a plus
Proficient in MS Office (particularly Excel)
Excellent communication skills
Analytical thinking with strong math skills
AdWords certification is a plus
Other Info
2 to 4 Years Experience
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Six Spoke Media
About the company
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