Marketing Assistant (beauty & wellness)Virtual Staff 365

Job Description:Our client is Australia's largest provider of aesthetic and medical-grade technology. They deliver cutting-edge treatment technology, skincare, accessories, and business support to over 4,500 stockists across Australia, New Zealand, and beyond.They are now looking for a Marketing Assistant with strong copywriting and social media management experience to join their growing team.Job Responsibilities:Social Media Management
Develop strategies to increase engagement and build an online community.
Manage social media interactions, responding to comments and messages.
Create and repurpose content for Facebook, Instagram, and other platforms.
Assist in writing captions, creating graphics, and editing videos.
Stay updated on social media trends and provide insights for strategy improvement.
Set up, monitor, and optimise paid social media campaigns.
Track and report social media performance metrics.
Lead Generation & Content Marketing
Write and publish SEO-optimised weekly blogs to drive website traffic.
Ensure the accuracy of lead entries, tracking source, category, and business type.
Conduct follow-up calls and emails to verify inquiries and leads.
Manage lead submissions from social media, SMS, and other channels.
Forward clinical and engineering leads to the appropriate teams.
General Administration & SEO
Update and manage employee details, product information, and testimonials on the website.
Maintain a library of before-and-after images and client testimonials.
Assist in implementing on-page SEO strategies for improved search rankings.
Support B2B account approvals for the online shop.
Contribute SEO-optimised articles to the company blog and Education HUB.
Generate reports on campaign effectiveness and CRM data.
Requirements:
Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in social media management and copywriting.
Strong understanding of SEO principles and lead generation techniques.
Proficiency in analytics tools and CRM systems.
Ability to multitask and prioritise tasks in a fast-paced environment.
Strong communication and interpersonal skills.
Creative thinker with a proactive, can-do attitude.
Alignment with company mission and values.
Benefits:
Permanent work-from-home set-up
Dayshift (Australian business hours)
Full-time job
HMO
Annual leave
Adhoc Bonus
Virtual Staff 365

Philippines
Permanent
Full-time