marketing and Communications specialist - part-timeGlobal Hola

Job Description
Job summary
We are looking for a Marketing and Communications Specialist to empower our client in the health and wellness industry, including their life coaching business. Your role, including newsletter scheduling, content proofreading, social media management, and email marketing, will have a significant impact on expanding their reach and influence. Your expertise will play a pivotal role in achieving our client's growth objectives.
Work schedule
Central Time, US
Mon to Fri, 10 hours/week
Flexible hours, with specific time to meet client for 1-on-1 meetings
Responsibilities
Schedule newsletters one month in advance, maintaining a frequency of 1 to 2 newsletters per week.
Proofread and ensure the quality of newsletter content.
Expertly design newsletter layouts to engage our audience effectively.
Manage and execute a strategic social media calendar.
Post engaging and relevant content across social media platforms.
Employ diverse email marketing and social media strategies to expand our email list.
Identify high-quality leads generated through marketing campaigns.
Collaborate in creating and managing the lead pipeline.
Proficiently manage our CRM system.
Regularly meet with the client to ensure alignment and discuss progress.
Qualifications
College degree preferred in Marketing, Communications, or a related field.
Proficiency in email marketing, including campaign creation and optimization.
Strong content creation skills, encompassing both written and graphic content.
Experience with tools such as Canva for graphics, Flo Desk for email campaigns, Fit Pro for fitness marketing, Project Broadcast for messaging automation, Calendly for scheduling, Google Workspace, or similar platforms.
Adept at managing and growing email lists through targeted strategies.
Ability to identify and prioritize high-quality leads for effective conversion.
Demonstrated proficiency in CRM management.
Excellent communication skills, both written and verbal.
Detail-oriented with exceptional organizational skills.
Other requirements
Computer/laptop
Processor: Intel Core i5 or higher
RAM: 8GB or higher
Storage: 256GB SSD or higher Operating
System: Windows 10 or macOS
Display: 13-inch or larger screen size with a resolution of 1920x1080 or higher
Battery Life: Minimum of 8 hours
Internet
10 Mbps download and 5 Mbps upload
Accessories
Webcam
Noise-cancelling headset with mic
Work set-up
Professional/presentable background
Quiet and distraction-free area