e-commerce media BuyerActivate Talent

Job Title: E-commerce Media BuyerJob Type: Full-time / RemoteWork Hours: CST Time Zone (must be able to work core hours in CST)Job Overview:We're helping our client, a wellness-focused supplement brand-find an experienced Media Buyer to lead and scale their paid social campaigns across Meta, TikTok, and other platforms.In this role, you will take full ownership of campaign strategy and execution, while driving profitability for a DTC eCommerce brand. You'll also collaborate cross-functionally to ensure creative, budget, and targeting strategies align with performance goals.Responsibilities:
Lead end-to-end strategy and execution for paid social campaigns (Meta, TikTok, etc.)
Provide strategic guidance on creatives, audience targeting, and budget allocation
Implement advanced testing methodologies (audience segmentation, bidding, and creatives)
Mentor team members on media buying best practices
Deliver weekly performance reviews with actionable insights and strategic recommendations
Stay ahead of emerging ad technologies, platform changes, and market trends
RequirementsMust-Have:
5+ years of experience in paid social media buying (Meta & TikTok required)
Proven success scaling DTC e-commerce brands profitably
Strong analytical skills: GA4, UTMs, attribution modeling
Ability to lead both high-level strategy and hands-on execution
Nice-to-Have:
Experience in the wellness, supplements, or lifestyle space
Experience mentoring or training junior team members
Activate Talent

Philippines
Permanent
Full-time