Business Development marketing consultant - advisory servicesCGI

Position Description: The Business Development Marketing Consultant is responsible for driving market awareness of CGI and contributing to the identification and qualification of Managed IT and Advisory Services opportunities. This is achieved by wo Position Description: The Business Development Marketing Consultant is responsible for driving market awareness of CGI and contributing to the identification and qualification of Managed IT and Advisory Services opportunities. This is achieved by working in collaboration with both the UK Marketing & Communication team and the Managed IT and Advisory Services Business Development teams to identify inbound leads and to proactively identify new opportunities through the execution of marketing campaigns for agreed target markets. Reporting to the Business Development Enablement Director, with a dotted reporting line to the Advisory Business, the role will be responsible for using tools such as LinkedIn and HubSpot to develop and push brand compliant content to potential CGI clients, and to track and promote engagement Your future duties and responsibilities: MAIN RESPONSIBILITIES . Monitoring Advisory Services and Managed IT marketing content engagement . Monitoring inbound analytics to rank and score the quality of each familiarity touch . Passing qualified prospects to the Business Development team to facilitate onward outbound contact . Content amendments / additions in real-time based on engagement analytic results . Configure, launch and track targeted HubSpot campaigns . Drive continual quality content production process of artefacts (e-books, blogs, podcasts, webinars whitepapers etc.) in coordination with content and business goals . Perform keyword research in coordination with business objectives to optimise existing content and uncover new opportunities . Communication to team and management on project development, timelines, and results . Building relevant prospect contact lists aligned to Ideal Customer Profiles . Monitor and administer web analytics dashboards, reports and highlight key areas of development . Work with the in-house digital team to monitor and tune Search Engine Optimisation . Facilitate talks / presentations for Business Development team at virtual events, webinars, podcasts etc Required qualifications to be successful in this role: CORE COMPETENCIES . Highly driven and creative with the ability to analyse data to qualify prospective inbound opportunities . Exemplary communication and stakeholder management skills . Strong in relationship development and ongoing management, both internally and externally. . Self-starter, who can work effectively in a matrix-management environment . A proven track record in effective marketing content creation . Ability to balance flair and innovation with the commercial imperative. . Able to work to tight deadlines and manage a varied work portfolio. . Work in an inclusive manner, be team orientated and willing to support others to achieve their goals in line with CGI's values. . Essential: Demonstrable experience in a marketing role. . Essential: Ability to work independently and effectively manage workload and time . Desirable: Degree level qualifications or relevant marketing qualifications . This will be a hybrid working role, so the candidate must live in commutable distance of one of the CGI offices across the UK. What you can expect from us: Build your career with us. It is an extraordinary time to be in business. As digital transformation continues to accelerate, CGI is at the center of this change-supporting our clients' digital journeys and offering our professionals exciting career opportunities. At CGI, our success comes from the talent and commitment of our professionals. As one team, we share the challenges and rewards that come from growing our company, which reinforces our culture of ownership. All of our professionals benefit from the value we collectively create. Be part of building one of the largest independent technology and business services firms in the world. Learn more about CGI at www.cgi.com. No unsolicited agency referrals please. CGI is an equal opportunity employer.
Monster

Philippines
Permanent
Full-time